Senior Medical Brand Manager
Indexed description
工作职责
Senior Medical Brand Manager – In charge of Motrin, Tylenol peds and Aveeno as leading brand in Kenvue portfolio
Key responsibility:
1Build up the brand medical strategy in line with the overall brand-building strategy.
2Develop medical messages and content for different TA groups and drive activation.
3Coordinate with medical channels and the MSS team to execute medical activation under clear brand guidelines.
4Develop and execute NKOL engagement plans through medical activities.
5Conduct medical business analysis and serve as the VBP coordinator.
Job Requirements
- 5–6 years of experience in medical related brand/marketing management
- Strong analytical skills, able to interpret data and provide strategic recommendations
- Excellent communication and interpersonal skills, capable of effectively coordinating internal and external partners
- High goal orientation, self-driven
- Bachelor’s degree or above, preferably in Marketing, Medicine, Pharmacy, or related fields
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