Marketing Manager - Beauty

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.

Responsibilities

• Crafting and leading the delivery of locally relevant go-to-market plans, making sure that optimal positioning of the product portfolio is established and continuously looks for opportunities to optimize customers and consumers;
• Launching an original product category into new channels, ensuring that buy-in and contributions are secured from relevant internal and external stakeholders
• Building and managing an innovative product portfolio, which includes ownership of the market introduction process for the category
• Leading execution of China B2C marketing activation plan, ensuring consumer insights-driven activations across all touchpoints in the consumer decision journey
• Managing the marketing budget, and being accountable for the top and bottom line category results - Cultivating dynamic relationships with local sales, marketing and functional teams and the global category team, as the primary local contact for the High-end shaver category

Qualifications

• A Bachelor’s degree (Business-related degree preferred) Minimum of 5 years’ experience in marketing management and/or business development in the FMCG/Beauty or other consumer goods industry, including P&L management for a business category
• Knowledge and experience in e-commerce principles and tactics Ability to think from a broad Business Perspective and strategically and out-of-the box, team player, planning & organizational skills, executor, accurate, stress resistant, creative, entrepreneur focused on growth
• Evidence of strong project management skills - Fluency in written/spoken English and Mandarin

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.