Consumer Growth & Performance Marketing Manager, UK & Ireland
Indexed description
We are driven by thousands of ambitious, passionate people worldwide who are willing to fight like warriors to earn the trust of our customers by listening, serving with integrity, thinking big, and being dependable. We've already changed millions of lives and we're ready to change millions more. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions. We'll get there by constantly reinventing unique biosensing-technology experiences. Though we've come a long way from our small company days, our dreams are bigger than ever. The opportunity to improve health on a global scale stands before us.
- You must have the Right to Work in the UK. Sponsorship is not available for this role **
This role sits at the heart of our growth agenda and works closely with digital, brand, commercial and agency partners to deliver measurable impact. You’ll join a collaborative, high‑performing team that values curiosity, accountability and smart decision‑making.
Flex Workplace: This full‑time role operates on a flex/hybrid model with three days per week in our Bracknell (Maxis) office - designed to maximise collaboration, fast decision-making and executional momentum. You must live within commuting distance.
Where You Come In
You’ll lead and optimise Dexcom’s consumer growth activity across the UK & Ireland, with a strong focus on performance marketing, acquisition efficiency and conversion.
You Will
- Develop and deliver direct‑to‑consumer (DTC) marketing plans that drive acquisition, engagement and online revenue.
- Own paid media activity across channels such as TV/BVOD, Meta, Google and programmatic, working closely with agency partners.
- Optimise the end‑to‑end consumer journey, identifying opportunities to improve conversion, reduce friction and increase performance.
- Use data and insight to track performance, evaluate results and continuously improve outcomes.
- Partner on brand, content, CRM and community activations to ensure activity supports growth objectives.
- Operate confidently within regulated and compliance‑led environments, ensuring all activity meets required standards.
You Have
- Proven experience in consumer, performance or growth marketing, ideally within DTC or eCommerce.
- Hands‑on experience managing paid media campaigns and working with agencies.
- A solid understanding of acquisition metrics such as CAC, ROAS, conversion and funnel performance.
- Experience using data to guide decisions and prioritise optimisation.
- Confidence working across teams and explaining performance clearly to stakeholders.
- Experience in regulated categories (such as healthcare) is beneficial but not essential. Strong growth marketers with transferable experience will be supported to build healthcare‑specific expertise.
- A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community.
- A full and comprehensive benefits program.
- Growth opportunities on a global scale.
- Access to career development through in-house learning programs and/or qualified tuition reimbursement.
- An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.
- 10%
- Typically requires a Bachelor’s degree and a minimum of 8-12 years of related experience.
- At this level a graduate degree may be desirable with 4 years of related experience
To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Dexcom. Only authorized staffing and recruiting agencies may use this site or to submit profiles, applications or resumes on specific requisitions. Dexcom does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to the Talent Acquisition team, Dexcom employees or any other company location. Dexcom is not responsible for any fees related to unsolicited resumes/applications.
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