Marketing Specialist

We are looking for a seasoned and passionate Product/Marketing Professionals with experience in managing product portfolio in Cardiovascular (ROTA/IVUS/Coronary) range therapies to drive growth in Domestic Business. The candidate should bring a strong blend of strategic thinking, scientific acumen, data-driven decision-making and hands-on experience in product launch & executing impactful marketing programs.

Key Responsibilities:-

-Lead & manage the product portfolio, launch plan and market introduction activities for Cardiovascular (ROTA/IVUS/Coronary) range of products for Domestic market.

-Execute product launches across domestic markets in collaboration with regulatory, clinical, and commercial teams.

-Create high-quality branding and positioning initiatives, ensuring alignment.

-Conduct market analysis, competitor benchmarking, and segmentation strategy to identify market opportunities.

-Collaborate cross-functionally with Sales, Clinical, R&D, Regulatory, and Market Access teams for aligned execution.

-Utilize advanced Excel for sales analysis, forecasting, funnel management, and ROI evaluation.

-Prepare impactful PowerPoint presentations for internal reviews, KOL engagements, conferences, and board-level briefings.

-Build and manage strong relationships with KOLs, physicians, hospital groups, and strategic partners.

-Work closely in collaboration with Sales team across globe for all marketing, therapy advancement and branding projects/activities