Marketing Manager (Trade & Consumer Marketing)
Indexed description
简体中文版本
中国市场营销经理
独立贡献者岗位 | 负责端到端营销策划与执行
我们正在寻找一位中国市场营销经理,负责中国市场的营销策划与落地执行。
这是一个独立贡献者岗位,适合在渠道营销与活动、社交媒体、品牌与消费者营销方面具备扎实实战经验的人选。该岗位需要能够独立负责营销项目的全流程,从策划、协调到执行与复盘。
主要职责
- 负责中国市场的渠道营销活动与市场推广项目
- 统筹执行展会、品牌活动、合作伙伴活动及市场推广项目
- 负责中国主流社交媒体平台的内容规划与营销执行
- 推动本地化品牌与消费者营销活动
- 与销售、电商、设计及外部合作伙伴紧密协作,确保项目高质量落地
- 跟踪营销表现,整理分析结果并持续优化
我们希望你具备
- 丰富的中国市场营销经验
- 具备线上与线下整合营销的实操能力
- 在渠道营销、活动执行、社交媒体及消费者营销方面有实际经验
- 能独立完成从策划到执行再到复盘的完整流程
- 结果导向,执行力强,主动性高
- 中英文听说读写流利
这个岗位适合喜欢从0到1推动项目,并真正把营销计划落地的人选。
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Marketing Manager (Trade & Consumer Marketing)– China
Individual Contributor | Hands-on Marketing Planning & Execution
We are looking for a Marketing Manager to lead hands-on marketing planning and execution for the China market.
This is an individual contributor role for someone who is strong in Trade Marketing & Events, Social Media, and Brand & Consumer Marketing. The role requires end-to-end ownership of marketing initiatives, from planning and coordination to rollout and performance review.
What You’ll Do
- Lead trade marketing campaigns and market activations for China
- Plan and execute events, partner activations, and brand initiatives
- Manage social media planning and campaign execution across key China platforms
- Drive localized brand and consumer marketing programs
- Work closely with cross-functional teams and external partners to deliver strong execution
- Track campaign results and turn insights into action
What We’re Looking For
- Solid marketing experience in the China market
- Strong hands-on capability across online and offline marketing
- Experience in trade marketing, events, social media, and consumer marketing
- Ability to manage projects end-to-end with strong attention to detail
- Independent, proactive, and execution-focused
- Fluent in Mandarin and English
This role is ideal for someone who enjoys building plans and making things happen on the ground.
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