Performance Marketing Manager – B2C / D2C
Indexed description
Company Description
Univest is India’s leading stock advisory and trading platform, trusted by over 7 million users. As a SEBI-registered entity, Univest integrates professional-grade market research, AI-driven insights, and wealth-building tools into a single platform to simplify investing for all. The company provides real-time, data-backed stock recommendations, portfolio analysis, and trading insights to help investors make informed financial decisions. With a mission to bring transparency and innovation to retail investing, Univest is redefining intelligent, user-friendly, and accessible investment solutions. Learn more at Univest.
Role Description
We are looking for a high-performance marketer who understands scale, numbers, consumer psychology & profitable growth.
This is not a basic ads management role.
We want someone who can handle large monthly budgets, optimize CAC aggressively & drive strong ROAS across channels.
If you understand growth beyond impressions and clicks — this role is for you.
What You’ll Do
- Lead end-to-end performance marketing across Meta, Google & other paid channels
- Manage and scale high ad spends with strong efficiency
- Drive customer acquisition with sharp focus on CAC, ROAS & LTV
- Build full-funnel growth strategies for B2C/D2C audiences
- Optimize campaigns continuously based on data & performance insights
- Work closely with creative, content & product teams for high-converting campaigns
- Scale winning campaigns while maintaining profitability
- Build audience segmentation, retargeting & conversion journeys
- Track attribution, analytics & performance metrics deeply
We Want Someone Who
- Has strong experience in B2C/D2C performance marketing
- Has managed large monthly ad budgets successfully
- Is extremely strong with CAC optimization & ROAS scaling
- Understands consumer behavior & conversion psychology
- Thinks analytically and acts fast
- Can identify winning creatives, hooks & funnels
- Is obsessed with numbers, growth & experimentation
- Understands scaling without burning budgets
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