Aspen Pharma Group
Linkedin · Posted 29d ago
Key Account Manager
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Indexed description
Main Objective:
- To effectively promote Aspen's products, build and implement strategic plans within the Warsaw territory
- Ensure the availability of Aspen’s products in healthcare facilities, actively shaping Aspen’s offer to public and private entities. Key entities include Hospitals, Hospital pharmacies, Pharmaceutical Wholesalers with the designated area.
- To report into the Commercial Lead Poland - Anesthesia and Woman's Health
Job duties:
- Plan and execute promotional activities for assigned products in alignment with brand strategy and compliance standards.
- Build and maintain strong relationships with key healthcare professionals (HCPs) and healthcare organizations (HCOs), including hospital procurement and pharmaceutical wholesalers.
- Achieve sales targets and KPIs, contributing to business performance and market share growth.
- Demonstrate strong knowledge of products, clinical data, therapeutic areas, promotion strategies, and the pharmaceutical market.
- Navigate public procurement and tender processes within the Polish healthcare system and influence key hospital decision-makers.
- Identify customer needs and deliver tailored solutions that support patient outcomes and align with business objectives.
- Collaborate effectively with internal teams (sales, medical, marketing, logistics, finance) to ensure seamless customer service and execution.
- Monitor market trends, competitor activities, and regulatory changes to adapt strategies and maintain competitive advantage.
- Represent the company at industry events, congresses, and scientific meetings, strengthening brand presence and professional networks.
- Keeping up to date with pharmaceutical law, policies and internal Aspen policies
- Demonstrate and transmit the highest quality of information to physicians and pharmacists to communicate our products within the supported therapeutic areas with the hospital and retail sales arena.
- Leading or supporting trade recommendations in line with strategic objectives.
- Planning and conducting effective meetings in healthcare facilities. Managing client visits, sales model and promotional strategy to maximize sales efficiency.
- Identify and pursue new opportunities within the assigned therapeutic area to grow market share and expand business with targeted HCPs and HCOs.
- Act as the first point of contact for customer concerns, ensuring quick, compliant, and effective resolution of issues to maintain high satisfaction levels and HCO.
- Efficiently dispose of promotional materials in accordance with the duration of promotional cycles and record this in accordance with applicable Aspen laws, regulations, and procedures.
- Planning and updating the monthly reporting of activities and results, updating relevant sales database in line with Aspen’s requirements.
- Manage and grow a portfolio of strategic accounts across the assigned region in the Warsaw area.
- Providing clear communication on promotional content to internal and external stakeholders and adapting a business/sales language in accordance with the recipient.
- Responsible for the implementation and documentation of all activities in accordance with the instructions received, obligations, procedures and policies of the Aspen Group, and local legal regulations.
- Ability to facilitate moderate discussions and tailor presentations according to stakeholder presence.
- Educated to degree level or equivalent, preferably in Business Administration, Life Sciences, or a related field
- Minimum of 5 years’ experience in a similar Sales Representative or Key Account Manager role within the pharmaceutical sector
- Strong knowledge of the Polish hospital market and hospital procurement/tender environment, including experience working with hospital pharmacies and key hospital stakeholders
- Good understanding of the Polish healthcare system and relevant legal/regulatory frameworks
- Communicative level of English (written and spoken), enabling effective participation in internal and external business communication
- Knowledge of OTC, Rx (prescription), and Medical Devices market segments
- Experience working with retail/open pharmacies
- Knowledge of key therapeutic areas including Anesthesia and Women’s Health.
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