Worldwide Future Product Marketing Manager

Job Summary

As Worldwide Future Product Marketing Manager, you will define next-generation HP PageWide Industrial printing platforms—accelerating the digital transformation of high-volume print and delivering measurable customer and business value. You will drive product strategy, strengthen value propositions, define requirements, plan beta/early-customer engagements, and lead creation of global go-to-market and launch materials for future platforms and broader system solutions. You will own the future platform roadmap in partnership with customers, channel partners, engineering/R&D, operations, and services—setting priorities, defining requirements, informing pricing strategy, building forecasts and business cases, and aligning stakeholders to deliver on the plan.

Responsibilities

• Size and segment the market; track trends, customer needs, and competitive dynamics to inform platform strategy
• Provide strategic insight and direction on whole product solutions, ensuring products address end-to-end customer workflows and pain points
• Own marketing deliverables across the product lifecycle (PLC), ensuring readiness from early concept through release while considering end-of-life requirements
• Identify, secure, and support beta and early customers; orchestrate global beta engagements through HP sales regions and partners
• Guide early-funnel qualification and solution fit, aligning customer opportunities with product capabilities and roadmap timing
• Lead the creation and global rollout of high-impact new product introduction and go-to-market materials
• Define and evolve the whole product solutions roadmap over time, including platform sequencing, options, and services
• Build and maintain forecasts for placements, usage, and revenue; partner to shape pricing strategy and profitability targets
• Develop competitive positioning and win/loss insights; translate competitor moves into differentiated messaging and roadmap implications
• Represent the business at tradeshows, open houses, and customer demos—delivering clear, executive-ready narratives that connect technical value to business outcomes
• Define and execute a customer insight plan (VOC), synthesizing quantitative and qualitative inputs into prioritized requirements
• Lead market, technology, and product research to validate strategy, support investment decisions, and reduce execution risk
• Enable and align HP regions and channel partners with strategy, positioning, and launch readiness to drive adoption and growth

Education & Experience Recommended

• Bachelor’s degree in Engineering, Marketing, Business, or related field; MBA preferred
• 10+ years of experience in product marketing and/or product management, including 3-5+ years in future product planning, platform strategy, or similarly strategic roles; worldwide/international market experience strongly desired

Knowledge & Skills

• Strategic and tactical thinker with an execution bias; able to navigate ambiguity, set direction, and drive outcomes through influence
• Proven ability to identify profitable market opportunities and craft differentiated value propositions, positioning, and messaging
• Proven cross-functional leadership with strong executive presence, communication, and presentation skills (able to distill technical detail for senior stakeholders)
• Demonstrated ability to track and respond to competitor strategies to drive differentiation
• Proven ability to lead cross-functional teams and influence at all levels—from engineers to C-suite stakeholders—building consensus and resolving conflict
• Exceptional analytical and business planning skills, including market sizing, pricing/packaging inputs, TCO/TCOP models, business cases, and NPV/ROI analysis
• Experience engaging and influencing senior customer executives; comfort presenting to external stakeholders such as partners and industry forums
• Strong problem-solving skills with a structured approach to decision-making
• Deep knowledge of commercial/industrial printing technologies, workflows, and market trends
• Experience in publishing and/or commercial printing markets, including competitive analysis and positioning across the industry ecosystem
• Business development and partner engagement experience is a plus

The pay range for this role is $125,050 to $170,000 USD annually with additional

opportunities for pay in the form of bonus and/or equity (applies to United

States of America candidates only). Pay varies by work location, job-related

Benefits

knowledge, skills, and experience.

HP offers a comprehensive benefits package for this position, including:

• Health insurance
• Dental insurance
• Vision insurance
• Long term/short term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including;
• 4-12 weeks fully paid parental leave based on tenure
• 11 paid holidays
• Additional flexible paid vacation and sick leave (US benefits overview [https://hpbenefits.ce.alight.com/])

The compensation and benefits information is accurate as of the date of this

posting. The Company reserves the right to modify this information at any time,

with or without notice, subject to applicable law.

Disclaimer

This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.