Strategic Digital Account Manager
Indexed description
This is a full-time, exempt position.
Compensation: $80,000 guarantee plus commission and bonus based on achieving digital revenue and performance goals.
Key Responsibilities:
Drive Revenue Growth: Develop and execute strategic digital marketing plans that achieve client objectives and contribute to overall team revenue targets.
Strategic Consulting: Conduct in-depth needs assessments and develop customized media strategies aligned with client goals, target audience, and budget.
Data Analysis & Optimization: Leverage data analytics to identify actionable insights, optimize campaign performance, and provide data-backed recommendations to clients. Continuously monitor KPIs and make data-driven adjustments to maximize ROI.
Client Relationship Management: Build and maintain strong relationships with key client stakeholders, acting as a trusted advisor and strategic partner. Proactively identify opportunities to expand existing accounts and increase client lifetime value.
Sales Collaboration: Partner with Account Executives (AEs) to co-present strategic proposals, provide technical expertise, and ensure a seamless sales process. Train and mentor AEs on digital product knowledge and best practices.
Campaign Management: Oversee campaign execution, ensuring timely delivery of assets, accurate tracking, and consistent performance. Monitor campaign pacing and proactively address any potential issues.
Reporting & Analysis: Prepare and present regular performance reports to clients, highlighting key metrics, insights, and recommendations.
Operational Excellence: Manage order entry, oversee billing reconciliation, coordinate creative changes, pull reports, and handle digital task assignments efficiently.
What We're Looking For:
- Bachelor's degree
- 3+ years of experience in digital marketing sales, with a proven track record of exceeding revenue targets.
- Deep understanding of digital marketing strategies, including SEO, SEM, social media marketing, display advertising, and programmatic buying.
- Strong analytical skills and the ability to translate data into actionable insights and recommendations.
- Excellent presentation, communication, and interpersonal skills.
- Ability to collaborate effectively with internal teams and build strong client relationships.
- Experience with Matrix and Wide Orbit software is a plus.
- Google Ads and/or other relevant certifications are a plus.
Comprehensive health insurance (medical, dental, vision)
- Paid time off (PTO) and holidays
- 401(k) plan with company match
- Opportunities for professional development and growth
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