Senior Creative Strategist, Performance Marketing

Block Senior Creative Strategist, Performance Marketing 17 Hours AgoSaved In-Office or Remote 8 Locations 136K-245K Annually Senior level 136K-245K Annually Senior levelBlockchain • eCommerce • Fintech • Payments • Software • Financial Services • CryptocurrencyLeads creative and content strategy for growth marketing portfolios, connecting audience insights, product messaging, paid and unpaid channels, landing pages, and business outcomes. Owns messaging frameworks, testing roadmaps, creative development, performance reviews, experimentation, and optimization. Uses AI-enabled tools and cross-functional influence to scale winning concepts, improve conversion, and drive acquisition and consideration.Top Skills: A/B TestingAi-Powered Creative ToolsConversion Rate Optimization (Cro)Landing Page ExperimentationSeo