Director, Core Integrated Media Strategy & Planning

Hilton Director, Core Integrated Media Strategy & Planning 18 Minutes AgoSaved Hybrid 2 Locations 145K-190K Annually Expert/Leader 145K-190K Annually Expert/LeaderSoftware • HospitalityLeads Hilton’s integrated media strategy and planning across search, metasearch, affiliate, social, programmatic, video, and emerging channels. Translates business priorities and customer insights into channel strategies, investment recommendations, testing plans, and measurement requirements. Oversees agency relationships, evaluates cross-channel performance, and connects media investment to direct bookings, customer value, demand capture, and profitable growth. Partners with brand, creative, CRM, loyalty, analytics, finance, technology, and regional marketing teams.Top Skills: Ad TechnologyAffiliate MarketingCRMExperimentationFirst-Party DataLoyalty PlatformsMedia MeasurementMetasearchProgrammatic AdvertisingSearchSocial MediaVideo Advertising