Director, Growth & Digital Marketing
Indexed description
Pluralsight Director, Growth & Digital Marketing YesterdaySaved Remote or Hybrid USA 148K-195K Annually Expert/Leader 148K-195K Annually Expert/LeaderEdtech • Information Technology • SoftwareLeads Pluralsight’s global growth and digital marketing engine for new-logo acquisition and customer expansion. Responsibilities include managing a 7-figure budget, driving pipeline and revenue through paid, lifecycle, ABM, and multi-channel programs, overseeing media agencies, measuring full-funnel performance, forecasting spend, and building scalable campaign playbooks. The role also leads and develops teams across paid media, lifecycle marketing, and digital campaign execution while improving operating models and cross-functional processes.Top Skills: Account-Based Marketing (Abm)CRMEmail MarketingIncrementality TestingMulti-Touch AttributionPaid SearchPaid SocialProgrammatic Advertising
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