Digital Marketing Executive

Digital Marketing Executive – EarthStona Company: Earth Stone India Location: Gurugram, Haryana Experience: 1–4 Years Employment: Full-Time No of Posts: 02 Nos Job Responsibilities - Plan and execute Digital Marketing strategies for brand awareness, lead generation and sales. Manage SEO : keyword research, on-page SEO, technical SEO, internal linking, backlinks and Google rankings. Manage SMO/Social Media with Reels/Posts/Shorts/Video editing for Instagram, Facebook, LinkedIn, Pinterest and YouTube.

Create and manage Google Business Profile (GMB) , local SEO and review-building activities. Manage Google Ads & Meta Ads campaigns and optimize them for quality leads and conversions. Create SEO-friendly website content, blogs, product pages, meta titles, descriptions, image ALT tags and landing pages .

Monitor Google Search Console, Google Analytics and website performance and prepare monthly reports. Improve website traffic, keyword rankings, organic leads and overall online visibility. Coordinate with the sales team to improve lead quality and conversion .

Research competitors and identify new digital marketing opportunities. Required Skills Strong knowledge of SEO, SMO, Google Ads & Meta Ads . Knowledge of Google Search Console, GA4, Google Business Profile and keyword research tools .

Good understanding of WordPress/PHP websites, basic technical SEO and content marketing . Normal English writing and communication skills. Ability to independently manage digital marketing activities and deliver measurable results.

Key Performance Areas (KPIs) - Google Rankings | Organic Traffic | Qualified Leads | Social Media Growth | GMB Visibility | Website Enquiries | Ad ROI | Lead Conversion