Head of Marketing Strategy and Investment

EchoStar Head of Marketing Strategy and Investment Reposted An Hour AgoSaved In-Office Littleton, CO, USA 127K-182K Annually Senior level 127K-182K Annually Senior levelAerospace • Cloud • Digital Media • Information Technology • Mobile • News + Entertainment • Generative AILeads media investment strategy and planning across business lines to drive profitability and growth. Oversees budget allocation, business case reviews, media mix modeling, predictive analytics, and cross-channel ROI optimization. Partners with analytics, finance, and consumer insights teams to ensure accurate tracking and performance measurement. Manages marketing platforms, agencies, affiliate programs, and high-performing teams executing complex paid marketing initiatives.Top Skills: Ai Marketing AnalyticsDisplay AdvertisingLinear TvMedia Mix ModelingOnline VideoOoh AdvertisingOtt/CtvPredictive Marketing AnalyticsSearch AdvertisingSocial Media Advertising