Digital Marketing & Social Media Specialist

We are seeking a Digital Marketing & Social Media Specialist to support enterprise digital marketing initiatives, social media channels, content development, and paid media campaigns. This role is ideal for a marketing professional who enjoys creating content, managing campaigns, analyzing results, and keeping multiple projects organized and moving forward.

Responsibilities:

• Create and manage social media content across Facebook, Instagram, and LinkedIn

• Develop engaging social media copy, graphics, photos, and video content

• Manage content calendars, publishing schedules, and approval workflows

• Execute and support paid media campaigns through Meta, LinkedIn, and Google platforms

• Monitor campaign performance and provide insights and recommendations for improvement

• Coordinate digital marketing initiatives with internal stakeholders and business partners

• Support brand consistency across digital channels and marketing communications

• Research industry trends and audience insights to inform content strategy and campaign planning

• Track social media, digital marketing, and paid campaign metrics and reporting

Required Experience: 3+ years of experience

• Social media content creation and content management

• Content calendar management, scheduling, and publishing

• Strong communication skills

• Hands-on experience with Meta Ads Manager, LinkedIn Ads Manager, and/or Google Ads

• Strong organizational and project management skills

• Experience with Sprout Social or similar, Wrike or similar

• Nice to have – graphic design/Adobe Creative Suite, photography, video editing, Google Analytics