Marketing Director for Capital Markets and Advisory

Citizens Marketing Director for Capital Markets and Advisory YesterdaySaved In-Office or Remote 2 Locations 155K-232K Annually Expert/Leader 155K-232K Annually Expert/LeaderDigital Media • Fintech • Information Technology • Machine Learning • Financial Services • Cybersecurity • AutomationLeads strategic and executional marketing for Citizens’ investment banking business, building brand equity, generating demand, and supporting revenue goals. Responsibilities include digital marketing, content and editorial planning, lead nurturing, marketing automation, analytics, integrated campaign execution, stakeholder management, budgeting, and regulatory compliance. The role partners with sales, leadership, agencies, and marketing centers of excellence to improve client experience and business performance.Top Skills: Account-Based MarketingContent MarketingDigital MarketingDisplay AdvertisingEmail MarketingMarketing AutomationSalesforceSearch AdvertisingSeoSocial MediaWeb Analytics