Director, Owned Channel Audience Solutions, US Consumer

Pfizer Director, Owned Channel Audience Solutions, US Consumer 3 Hours AgoSaved Hybrid 5 Locations 147K-272K Annually Senior level 147K-272K Annually Senior levelArtificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • PharmaceuticalBuild and manage consumer CRM audiences, personalization, and data extensions in Salesforce Data Cloud for Pfizer’s owned-channel email campaigns. Partner with CRM strategists, Marketing Channel Delivery, Accenture, engineering, website, data science, and analytics teams. Manage audience intake and QA workflows, support data dictionaries, analyze campaign performance, and improve targeting strategies using CDP data, Salesforce Marketing Cloud analytics, and SQL.Top Skills: Data SchemasJIRARelational DatabasesSalesforce CRMSalesforce Data CloudSalesforce Marketing CloudSQL