Sr. B2B Marketing Manager

GoodRx Sr. B2B Marketing Manager 14 Minutes AgoSaved Remote or Hybrid 3 Locations 127K-271K Annually Senior level 127K-271K Annually Senior levelConsumer Web • Coupons • Healthtech • Social Impact • PharmaceuticalLeads integrated B2B marketing strategy across healthcare professional, pharmaceutical, pharmacy, employer, payer, and health technology segments. Owns HCP lifecycle marketing, messaging, content, campaigns, commercialization, cross-functional programs, measurement, and executive recommendations. Develops collateral and governance, coordinates stakeholders across marketing, sales, analytics, communications, and commercial teams, and supports industry events. Drives scalable marketing practices, audience engagement, revenue growth, and measurable ROI.