Marketing & Communications Specialist
Indexed description
What You'll Do
Create Content That Matters
- Develop content that showcases projects, customers, employees, community partnerships, and company culture.
- Capture photos and video at jobsites, events, and company activities.
- Write and create content for social media, marketing campaigns, presentations, recruiting efforts, and company communications.
- Help plan and coordinate video and media projects from concept through completion.
- Assist with marketing campaigns across digital, social, email, and print channels.
- Develop project profiles, customer success stories, capability materials, and presentation content.
- Support proposal development, customer-facing marketing efforts, and relationship-building activities.
- Help promote HCC's services, expertise, and brand in the markets we serve.
- Manage day-to-day social media activity across multiple platforms.
- Create, schedule, publish, and monitor engaging content.
- Track performance metrics and identify opportunities to increase visibility and engagement.
- Help ensure all content and materials align with HCC brand standards.
- Support trade shows, customer events, recruiting events, sponsorships, and community outreach activities.
- Coordinate branded apparel, promotional items, business cards, signage, and marketing materials.
- Help maintain onboarding welcome kits and other branded employee materials.
- Capture and share content that strengthens HCC's presence in the communities we serve.
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Business, Graphic Design, or a related field preferred. Equivalent combinations of education and relevant experience may be considered.
- 3+ years of experience in marketing, communications, social media management, content creation, public relations, employer branding, or a related field preferred.
- Experience developing and managing content across multiple communication channels.
- Experience creating social media, video, photography, and digital communication content.
- Strong writing, communication, storytelling, and organizational skills.
- Experience with Canva, Adobe Creative Suite, CapCut, or similar content creation tools preferred.
- Ability to build relationships with employees, customers, community partners, and leadership.
- Construction, industrial, skilled trades, or blue-collar industry experience is a plus.
Create the Content. Strengthen the Brand. Support the Growth.
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