Sr Field Executive On Premise

What makes this a great opportunity?

Serve as the primary lead for building and developing strategic relationships with key On-Premise accounts, driving brand visibility, distribution growth, premiumization, and execution excellence across the channel.

Role Responsibilities

Customer & Channel Management

• Build and maintain strong relationships with key account stakeholders, including owners, managers, bartenders, and service staff.
• Translate brand strategy and values into effective On-Premise execution.
• Secure menu placements, promotional features, visibility, and share of space to maximize brand presence.

Business Development & Growth

• Identify and execute opportunities to accelerate listings, distribution, and portfolio growth.
• Develop initiatives that increase sales velocity and brand depletion.
• Create promotional programs and partnerships that strengthen brand relevance and customer engagement.

Activation & Execution Excellence

• Conduct regular account visits to identify growth opportunities and ensure flawless execution.
• Implement branded programs, promotions, and events that drive trial and sales.
• Leverage market and competitive insights to develop differentiated activation strategies.

Qualifications

Education & Experience

• Bachelor's degree in Business Administration, Marketing, Communications, Public Relations, or related fields.
• Fluent English (written and spoken).
• 1-2 years of experience in the beverage, spirits, beer, food, or hospitality industry, with spirits industry experience preferred.

Core Competencies

• Strong analytical, negotiation, and communication skills.
• Ability to influence stakeholders at all organizational levels.
• Results-oriented with a strong execution mindset.
• Strategic thinking and leadership presence.
• Adaptability and resilience in fast-changing environments.
• Entrepreneurial mindset and relationship-building capabilities.
• Proficiency in Microsoft Office, particularly Excel.
• Solid understanding of business processes and cross-functional collaboration.

Job Segment: PR, Communications, Marketing Communications, Business Development, Marketing, Sales