Marketing Manager

We are looking for a Marketing Manager who'll lead and supervise digital campaigns, advertising, creative projects, and new go-to-market strategy. The Marketing Manager's responsibilities include

• developing plans to help establish our brand,
• allocating resources to different projects, and
• setting short-term and long-term department goals.

EDUCATION AND EXPERIENCE:

• Bachelor's Degree in Marketing, Business, or related field
• 5+ years of relevant marketing experience
• 3+ years of successful and progressive management experience
• Experience in content creation, SOE, Email, and PPC
• Experience and knowledge in segmentation, data enhancement, attribution, optimization,
• and B2B demand generation best practices
• Proficient in Google Analytics
• Proficient in Microsoft Suite

ESSENTIAL DUTIES & RESPONSIBILITIES:

• Lead development and implementation of marketing, advertising, and sales initiatives across all Savory brands
• Create and adhere to monthly, quarterly, and annual budgets for the marketing department
• Train and manage part of the marketing team
• Assist in set, monitor, and report on team goals
• Design branding, positioning, and pricing strategies for all Savory brands
• Ensure Savory brand messages are solid and consistent across all channels and marketing efforts (events, email campaigns, web pages, and promotional material)
• Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
• Analyze consumer behavior and determine target customers
• Identify opportunities to reach new market segments and expand market share.
• Stay current on market trends and new research and implement accordingly.
• Coordinate sales and marketing efforts to boost brand awareness
• Present ideas and final deliverables to senior leaders and communicate on marketing programs and strategies
• Assist with other duties as assigned by upper management

Savory Restaurant Fund Company Culture Highlights:

• Winner of Comparably's Award for Best Places to Work in Salt Lake City 2022
• Winner of Comparably's Award for Best CEOs for Women 2022
• Winner of Comparably's Award for Best Career Growth 2022
• Winner of Comparably's Award for Best Company Outlook 2022
• Savory Restaurant Fund is ranked in the top 5% of companies for Overall Culture on Comparably.
• Savory Restaurant Fund is ranked in the top 5% of companies for Manager Score on Comparably.

Check us out on Comparably: https://www.comparably.com/companies/savory-restaurant-fund