DKSH
Linkedin · Posted yesterday
Area Manager Retail Operations
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Indexed description
About The Role
The Area Manager drives sales performance and operational excellence across a portfolio of Food and Beverage (F&B) retail outlets, leading teams and ensuring the highest standards of service, product quality, and business compliance. This role plays a pivotal part in DKSH's Sales function, overseeing multi-outlet operations and delivering sustainable growth through strong leadership and strategic execution.
The Area Manager drives sales performance and operational excellence across a portfolio of Food and Beverage (F&B) retail outlets, leading teams and ensuring the highest standards of service, product quality, and business compliance. This role plays a pivotal part in DKSH's Sales function, overseeing multi-outlet operations and delivering sustainable growth through strong leadership and strategic execution.
What You Will Deliver
- Drive sales-generating activities across assigned outlets to achieve and exceed sales targets, ensuring accurate and timely sales collections are deposited into the company's account
- Supervise outlet Person in Charge (PIC) performance to ensure consistent compliance with Standard Operating Procedures (SOPs) and operational benchmarks
- Monitor and control outlet operating costs including expenses and labour costs, and conduct monthly cash audit checks to uphold financial accountability
- Ensure outlets consistently achieve strong OEA results through high operational and service standards
- Oversee inventory management including stock count, ordering, usage, and wastage control within Key Performance Indicator (KPI) thresholds
- Lead outlet recruitment, staff placement, and manpower planning to meet operational demands across regular and peak periods
- Monitor outlet attrition rates and ensure full compliance with labour laws in all Human Resources (HR) matters
- Ensure all products are prepared in accordance with SOPs and that outlets comply with hygiene and food safety standards at all times
- Plan and facilitate training programmes and service improvement activities to achieve and sustain customer service standards
- Address and resolve customer complaints through timely corrective action to prevent recurrence and protect brand reputation
- Drive the execution of advertising and promotional activities and report progress and effectiveness to management
- Cascade operations KPIs to outlet PICs and team members through structured goal setting, tracking, and performance review processes
- Lead and develop team members in Retail and Outlet Operations, aligned with DKSH behavioral standards and a culture of continuous learning
- Administrative duties and coordination tasks as required, including new outlet set-up support, promotional counter activation, and outlet maintenance and pest control oversight
- Minimum Diploma or Degree in Business or a related discipline, or an equivalent qualification
- Minimum 2 years of working experience as an Area Manager in the F&B retail chain industry
- Excellent interpersonal skills with strong analytical capabilities
- Strong written and verbal communication and presentation skills with demonstrated fluency in English
- Self-motivated with a results-oriented approach and the ability to lead teams and deliver targets in a dynamic environment
- Sound knowledge and understanding of the industry, market, and customer landscape
- Willingness and ability to travel as required
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