Senior Casino Analyst

Position Title: Senior Casino Marketing Analyst

Location: Las Vegas, NV

Industry: Gaming, Casino & Hospitality

Opportunity Overview:

A leading gaming and entertainment operator is seeking a driven Senior Gaming & Casino Marketing Analyst to evaluate property gaming metrics, optimize player reinvestment campaigns, and deliver actionable operational insights to senior leadership.

Key Responsibilities:

• Marketing & Offer Optimization: Design and monitor performance tracking for direct marketing campaigns, utilizing test-and-control segmentation models to elevate offer ROI and player reinvestment strategy.
• Gaming Floor Analytics: Collaborate with casino operations to evaluate slot and table game configurations, capital deployment, staffing schedules, and floor labor efficiency.
• Player Development Support: Analyze rated player segment trends and partner with the Player Development team to set and monitor host performance metrics.
• Financial Planning & Reporting: Generate monthly executive reporting packages (Slot, Table Games, and Direct Marketing performance) and assist in annual Gross Gaming Revenue (GGR) budgeting and target setting.
• Ad-Hoc Business Intelligence: Perform custom quantitative analyses on operational, competitive, and economic developments to identify revenue growth and cost-reduction opportunities.

Required Qualifications:

• Industry Experience: 2+ years of quantitative analytics experience within a high-volume casino or gaming environment.
• Technical Stack: Advanced proficiency in SQL, data visualization platforms (Power BI or Tableau), and advanced MS Excel.
• Domain Knowledge: Strong understanding of Casino Management Systems (CMS) and database marketing mechanics.
• Analytical Skills: Proven expertise in statistical trend analysis, financial modeling, and synthesizing complex datasets into clear executive presentations.

Preferred Qualifications:

• Bachelor's degree in Economics, Finance, Business Analytics, or a related quantitative discipline.
• Exposure to enterprise ERP software (e.g., Oracle NetSuite).

Application Process:

Qualified candidates may click apply, submit their resumes directly via LinkedIn Direct Message or email resume to [email protected] for confidential consideration.