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White Light Digital Marketing Linkedin · Posted 3mo ago

Head of Link Building

United Kingdom

Linkedin
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Indexed description

We’re looking for a talented Head of Link Building with deep expertise in off-page SEO and link-building strategy, and just as importantly — a proven ability to lead, manage, and scale teams.

Your Background

You have experience managing link-building operations within a digital marketing company. You’re not just tech-savvy — you’re also a great communicator and natural leader who can inspire, guide, and align your team toward success.

As Head of Link Building, you will oversee link-building strategy execution, process optimization, and team management, while ensuring alignment with the company’s broader vision and goals.

We’re looking for someone who can be the “glue” connecting our people, processes, and priorities.

What You’ll Do

  • Oversee and manage a team of full-time and part-time Link Building Specialists
  • Set and monitor monthly KPIs for Account Managers and Assistant Account Managers
  • Review and approve link prospects based on company quality standards
  • Collaborate with the SEO Manager on strategy, target pages, and anchors
  • Coordinate with the Content Manager to deliver and publish guest posts
  • Train, motivate, and support your team to consistently hit their goals
  • Continuously improve link-building systems, outreach methods, and performance tracking
  • Stay updated with SEO trends and continuously develop your expertise

What We’re Looking For

  • Proven experience in link-building management or senior SEO roles
  • Deep understanding of off-page SEO and backlink campaign strategies
  • Experience supervising operations and managing processes or teams
  • Strong analytical, communication, and problem-solving skills
  • Highly organized and skilled in documenting and benchmarking campaigns
  • Creative, proactive, and adaptable — no two days will be the same!

Opportunity For Growth

This is your chance to take ownership of a growing department and make a real impact. You’ll be solving challenging problems, contributing ideas, and influencing key operational decisions.

We offer genuine career growth opportunities — your input will shape the future of our link-building division.

Why You’ll Love Working With Us

  • Fully remote — work from anywhere
  • Flexible working hours
  • Paid time off
  • Ongoing training and education opportunities
  • Performance-based bonuses

Ready to Join Us?

We’re a global, forward-thinking team that values creativity, curiosity, and collaboration. If you’re passionate about SEO, leadership, and growth — we’d love to hear from you.

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