Web Analyst

Junior Web Analyst

£30,000-£33,000 Manchester - Hybrid (2 days per week onsite)

I'm hiring a Junior Web Analyst to join a growing Data & Insights team within one of the UK's largest education and professional training providers.

This is a fantastic opportunity for an early-career analyst who wants to develop their skills in GA4, SQL, CRO analytics, and digital insight, working across a large portfolio of websites that support apprenticeships, education, and professional training.

The role

You'll join an established web analytics function and become the second dedicated hire in the team, supporting a growing number of websites and digital products.

This role sits within a wider Data & Insights team of around 10 people, working closely with stakeholders across marketing, digital, product, and web teams.

The focus is on understanding:

• How users interact with websites
• Where customers drop out of journeys
• What impacts conversion performance
• How digital experiences can be improved using data

This is an excellent opportunity for someone looking to build a long-term career in web analytics and digital optimisation.

What you'll be doing

• Analyse website performance using GA4
• Investigate customer journeys and user behaviour
• Support CRO and optimisation initiatives
• Use data to identify opportunities for improving conversion rates
• Build reports and communicate findings to stakeholders
• Work with SQL and BigQuery datasets
• Support tagging and digital measurement activities
• Help drive data-led improvements across multiple websites

What they're looking for

Ideal experience

• Around 1+ year of experience in:
  • Web Analytics
  • Digital Analytics
  • Marketing Analytics
  • CRO Analytics
• Hands-on experience with Google Analytics 4
• Basic SQL skills
• Strong communication skills
• Curiosity and enthusiasm for digital analytics

Nice to have

• BigQuery experience
• Exposure to Google Tag Manager
• Experience working with digital marketing or website data
• Commercial analytics experience
• A relevant degree with strong analytical exposure

Open to

They're happy to consider:

• Junior Digital Analysts
• Web Analytics Executives
• Marketing Analysts
• Graduates with some commercial analytics experience
• SQL analysts with a genuine interest in web analytics

The most important thing is someone who is keen to learn, collaborative, and excited about developing their career.

Why join?

• Excellent first or second analytics role
• Join an established analytics and insight function
• Exposure to SQL, BigQuery, GA4, and CRO
• Supportive team who enjoy coaching and developing people
• Clear progression opportunities as the digital analytics function continues to grow
• Work on meaningful websites that help people access education and qualifications

Working pattern

Manchester

• 2 days per week in the office
• Wednesday is the core team day
• One additional day of your choosing
• One department-wide Tuesday per month

Interview process

15-minute intro conversation

1-hour face-to-face interview including:

• Data interrogation exercise
• Discussion around findings
• Team fit and motivations

Fast process with interviews available immediately.

If you're looking for a role where you can develop your GA4, SQL, CRO, and web analytics skills in a supportive environment, this is a brilliant opportunity.