Back to search
Bimbo Romania (Vel Pitar) Linkedin · Posted yesterday

Category Management Specialist

Bucharest

Linkedin
Continue to application Add your email once, then Caio opens the original posting.

Indexed description

We are looking for a Category Management Specialist who will bring shopper and consumer insights into category and portfolio decisions, helping drive sustainable growth across channels and customers. The role combines category analysis, assortment optimization, shelving excellence, and shopper understanding to support business performance and strengthen our market position.

Key Responsibilities

Category Strategy & Growth

  • Analyze market, consumer, and shopper trends to identify category growth opportunities.
  • Support category strategy development with actionable insights and recommendations.

Assortment & Portfolio Optimization

  • Support portfolio planning and SKU optimization across customers and channels.
  • Contribute to innovation, assortment, and pricing decisions using category and shopper insights.

Shelving & Space Management

  • Develop planograms and drive shelf space optimization initiatives.
  • Partner with retailers to improve shelf visibility, conversion, and merchandising effectiveness.

Shopper & Consumer Insights

  • Analyze shopper behavior and category performance to identify opportunities and growth drivers.
  • Leverage market data and analytics to provide insights that support commercial decisions and customer engagement.

Requirements

  • University degree in Business, Economics, Marketing, Finance, or a related field.
  • English language skills at an intermediate level (written and spoken).
  • Experience in Category Management, Trade Marketing, Shopper Marketing, Insights, or related commercial roles.
  • Strong analytical skills and ability to work with market and consumer data.
  • Understanding of category management principles and retail environment.
  • Experience with Nielsen, GfK, or similar market data tools is an advantage.
  • Good project management and organizational skills.
  • Proficiency in Microsoft Excel and PowerPoint.
  • Strong communication and presentation skills.

What Success Looks Like

  • Category growth above market performance.
  • Improved assortment efficiency and profitability.
  • Stronger shelf presence and execution excellence.
  • Successful category initiatives with customers.
  • Actionable insights that drive commercial results.

What We Offer

  • Competitive salary package and extra benefits;
  • Professional development opportunities in a friendly and dynamic environment;
  • The chance to work on relevant projects for the company’s growth;
  • Hibrid work schedule.

Join us and help shape category growth by turning shopper insights into winning strategies and impactful commercial actions.


Free. 20 seconds. No password. See every match in this search.

Create a free Caio profile to unlock more results and save your role and location preferences.

Unlock free search
Want help applying to roles like this? Search Caio for free. If repetitive applications get heavy, Managed Job Search adds supervised execution for $99/month.
View Managed Job Search