Starbucks Category Specialist / Kazakhstan

Kuwait-based Alshaya Group represents a portfolio of the world’s best-known international brands, managing their retail franchise operations in segments including Fashion, Food, Health & Beauty.

Alshaya Group’s operations are based on the vision of “Being one of the world’s leading retailers, managing world’s best-known brands in profitable, value-building partnerships,” with a corporate culture that rewards “Think Big,” “Act Small,” and “Be You.”

Alshaya Kazakhstan is currently looking for a Category Specialist to join its Starbucks division in Kazakhstan.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Economics, or a related field,
• 1–3 years of experience in product marketing, category management, FMCG, retail, or a related field,
• Strong analytical and communication skills,
• Fluency in English and Russian (written & spoken); knowledge of Kazakh is an advantage,
• Proficiency in MS Office applications (Excel, PowerPoint, Word),
• Ability to work in a fast-paced, multitasking environment,
• Proactive mindset with a strong willingness to learn and develop professionally.

Job Description

• Managing and developing assigned product categories to drive sales growth and profitability.
• Expanding and maintaining the product assortment in line with Starbucks brand standards and market trends.
• Developing and launching new products in coordination with internal teams and suppliers.
• Preparing promotional materials and supporting marketing campaigns to increase category sales.
• Monitoring inventory levels and developing solutions for stock optimization and sell-through improvement.
• Preparing product information, pricing documentation, and launch materials for new products.
• Conducting pricing analysis and maintaining competitive pricing strategies for assigned categories.
• Analyzing customer feedback, sales performance, and market trends to provide actionable recommendations.
• Coordinating with cross-functional teams including Marketing, Operations, Supply Chain, and Store teams.
• Preparing regular reports and presentations related to category performance and business opportunities.
• Supporting continuous improvement initiatives to enhance customer experience and commercial results.