Trade Marketing Manager - Kolhapur | Bangalore

Position- Trade Marketing Manager - Kolhapur | Bangalore

Key Responsibilities

- Lead, supervise, and manage the promoters' team to ensure effective execution of marketing activities.

- Plan and execute promotional activities, brand activation campaigns, and market development initiatives.

- Develop strategies to enhance product visibility, market penetration, and consumer engagement.

- Monitor market trends, competitor activities, and consumer preferences to identify growth opportunities.

- Ensure proper placement, visibility, and branding of promotional materials at retail outlets.

- Support the sales team in identifying and finalizing DSB and hoarding locations for branding activities.

- Plan and execute tea sampling activities to drive product trials and consumer awareness.

- Coordinate with vendors and ensure timely collection and submission of bills with proper supporting documents.

- Track campaign effectiveness and prepare periodic performance reports.

- Train, motivate, and guide team members to achieve business objectives and performance targets.

- Build and maintain strong relationships with vendors, distributors, retailers, and business partners.

- Maintain inventory and tracking records of promotional materials and submit periodic reports.

- Ensure compliance with company policies and promotional guidelines during all marketing activities.

Required Skills

- Leadership and team management

- Trade marketing and promotional planning

- Sales and customer relationship management

- Communication and negotiation skills

- Vendor and stakeholder management

- Market intelligence and competitor analysis

- MS Office (Excel, PowerPoint, Word) and marketing tools

Interested candidates share their updated resume on the mail ID - [email protected]