DIGITAL CONTENT DESIGNER / COPYWRITER POLAND

Position

The Digital Content Designer/ Copywriter Poland is part of the Digital Team and is in charge of:

• Creating advertising copy, product descriptions, articles, and other marketing content in line with Dior's brand identity, editorial standards, and business objectives.
• Translating and transcreating content from English into Polish, ensuring not only linguistic accuracy but also cultural relevance, emotional resonance, and alignment with the expectations of the Polish luxury client.
• Adapting global content and campaign messaging to local market realities, ensuring that all final content is designed specifically for the Polish audience rather than directly replicated from source materials.
• Writing and tailoring content for a wide range of distribution channels, including website, e-commerce, digital campaigns, social media, newsletters, online advertising, and personalized communication for boutique and e-boutique clients.
• Editing, proofreading, and refining content to ensure the highest standards of language, consistency, tone of voice, and stylistic excellence.
• Preparing content based on briefs, translating objectives into engaging copy.
• Analysing content performance and identify optimization opportunities.
• Collaborating with marketing, digital, and other teams to deliver impactful communication.
• Performing other duties when needed.

Job responsibilities

Key Competencies Required To Succeed

• Strong writing sensibility and a genuine passion for language, storytelling, and premium brand communication, with the ability to craft elegant, engaging, and impactful content.
• Excellent understanding of how to adapt communication to different audiences, channels, and objectives while maintaining consistency with a luxury brand universe.
• Strong sensitivity to the Polish market, culture, and language nuances, with the ability to turn global materials into locally meaningful communication.
• A highly detail-oriented mindset, with exceptional standards in grammar, spelling, syntax, and stylistic consistency.
• The ability to balance creativity with precision, and to work effectively within brand guidelines while bringing fresh and relevant ideas to content creation.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Proactive attitude with excellent communication skills for cross-functional teamwork.

Profile

Technical Skills & Must-haves

• Professional experience in copywriting, content creation, or digital marketing, ideally in luxury or premium brands.
• Excellent command of Polish (native-level preferred) with outstanding writing, editing, and proofreading skills. Advanced English, both written and spoken.
• Proven ability to translate, localize, and transcreate content from English to Polish.
• Experience in writing for digital channels (websites, e-commerce, social media, CRM).
• Advanced proficiency in MS Office. Familiarity with CMS, e-commerce platforms, or CRM tools is a plus.

Additional information

b2b cooperation model