Content Strategist

Our Financial client is seeking a Content Strategist to join their team for the next 12 months, 40 hours/week.

This role is onsite 5 days a week in Milwaukee, WI.

Role Summary

The Content Strategist will lead the strategy, development, and execution of a high-growth content program focused on promoting and supporting the financial advisor career journey. This role is responsible for owning the content workstream end to end, including editorial strategy, content planning, creation, governance, publication, and performance measurement. The ideal candidate is a strategic storyteller with strong editorial judgment, experience scaling content programs, and the ability to navigate complex stakeholder environments while leveraging AI-enabled content creation tools.

Top Must Have Skills
7-10+ years of experience in content strategy, content management, editorial, communications, or related fields.
Exceptional writing, editing, and editorial leadership skills with the ability to guide high-quality content development.
Proven experience building and executing content strategies, editorial calendars, and multi-channel content programs.
Proficiency using generative AI tools, including Microsoft Copilot, Writer, and other large language models to support content creation and optimization.
Strong project management and stakeholder management skills within highly regulated or governance-driven organizations.
Experience collaborating cross-functionally with subject matter experts, compliance teams, creative teams, and business stakeholders.
Ability to develop both written and video content strategies and provide creative direction for content production.
Experience managing content within CMS platforms and publishing environments.

Additional Qualifications
Bachelor's degree in English, Journalism, Communications, Marketing, Political Science, or a related field.
Strong strategic thinking and decision-making capabilities.
Experience launching and scaling content programs from early-stage concepts to mature content ecosystems.
Demonstrated ability to tailor messaging for diverse audiences, including candidates, recruiters, and field teams.
Understanding of content performance metrics, reporting, and optimization strategies.
Strong attention to detail with a commitment to editorial, compliance, and brand standards.
Adaptability and enthusiasm for evolving technologies, processes, and content development approaches.
Experience supporting recruitment marketing, thought leadership, employer branding, or talent attraction initiatives is preferred.
Familiarity with Drupal, iCIMS, or similar content management platforms is preferred.

Responsibilities
Own the strategy and execution of the advisor career content program, including editorial calendar development, topic selection, content formats, publishing cadence, and long-term roadmap.
Create, oversee, and optimize a high volume of written and video content while maintaining quality, accuracy, and consistency.
Identify compelling story opportunities and provide editorial direction throughout content development, review, and publication.
Leverage AI-powered tools to accelerate content creation, research, ideation, editing, and production workflows while ensuring quality and compliance standards are maintained.
Build and maintain an accurate, balanced, and credible narrative around the financial advisor career across multiple channels and audiences.
Develop recruitment and field enablement materials, including email campaigns, social media content, one-page collateral, reprints, and other recruiting assets.
Create and execute candidate nurture content that supports engagement throughout the hiring process.
Design and launch a candidate newsletter program, including audience strategy, content planning, publishing cadence, and performance evaluation.
Manage content publishing and maintenance across multiple platforms, including Drupal CMS and iCIMS.
Partner with subject matter experts to identify content opportunities and validate content accuracy.
Coordinate with compliance, legal, proofing, and review teams to ensure regulatory, editorial, and brand standards are met.
Collaborate with designers and creative partners to develop visual assets and establish creative direction for video content production.
Track, analyze, and report on content performance, using insights to improve reach, engagement, effectiveness, and business impact.
Manage multiple projects simultaneously while ensuring timelines, stakeholder expectations, and publishing schedules are met.
Support broader thought leadership, content strategy, and communications initiatives as needed.
Continuously evaluate emerging content technologies, AI capabilities, and industry trends to improve content processes and outcomes.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Benefits

Email Your Resume In Word To
[email protected]
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Meggan Sharma - Recruiter, National Delivery

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.This is a new role.

This job was first posted by Creative Circle on 08/25/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.

Everforth Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results.  Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.

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