Lead, Lifecycle Marketing Automation
Indexed description
WHOOP Lead, Lifecycle Marketing Automation YesterdaySaved Hybrid Boston, MA, USA 100K-150K Annually Senior level 100K-150K Annually Senior levelFitness • Hardware • Healthtech • Sports • WearablesBuild and deploy scalable, personalized lifecycle marketing experiences across email, push, in-app, SMS, WhatsApp, and emerging channels. Own campaign development, audience activation, segmentation, journey orchestration, dynamic content, integrations, SQL validation, quality assurance, and marketing technology governance. Develop automation and AI-enabled workflows while partnering with Marketing, Product, Engineering, Data, and Creative teams to solve technical challenges and improve member communications.Top Skills: APIsBrazeCensusCSSGenerative AiHandlebarsHightouchHTMLIterableJSONLiquidSalesforce Marketing CloudSegmentSQLWebhooks
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