Influencer Marketing Manager | Mid-Senior

We help people and businesses take back control of their online security, privacy, and data. From VPNs to password managers, threat intelligence to eSIMs for travel—our teams turn complex problems into solutions trusted by millions worldwide.

Life is online. In this role, you’ll help people own it.

Influencer Marketing team is a fast-moving, data-driven group of campaign strategists, creator partnerships managers, and performance marketers. We're driving cultural relevance and growth across our cybersecurity suite products, such as NordVPN, Saily, Coveron and other brands.

We are looking for a dynamic Influencer Marketing Manager to drive our influencer campaigns, especially focusing on YouTube. This role is perfect for someone who thrives in a data-driven environment, enjoys the fast pace of digital marketing, and is passionate about collaborating with content creators.

Main responsibilities

• Develop and maintain ongoing relationships with agencies, influencers, and content creators on YouTube, Instagram and other social media platforms.
• Identify and engage potential influencers, negotiating rates to achieve high-impact campaigns.
• Experience running paid social campaigns using influencer-generated content (IGC), including whitelisting, dark posting, and performance optimization.
• Conduct market research and propose strategies to enter new markets through influencer collaborations.
• Respond to inbound leads.
• Plan, execute, and oversee influencer marketing campaigns to meet set objectives and KPI.
• Manage account operations, including reporting, invoicing, budget tracking, and performance analytics.
• Brainstorm new creative approaches of influencer campaigns.
• Stay up to date with industry trends.
• Collaborate with the marketing team to coordinate strategies across different channels.

• Strong understanding of digital marketing with a focus on influencer marketing.
• Ability to analyze data and present the results.
• Proven track record with YouTube/Instagram campaigns, including hands-on experience managing influencer collaborations.
• Fluent in English.
• You stay up-to-date with YouTube's/Instagram top creators and can name a few favorites.
• Candidates located in Vilnius or Kaunas, Lithuania will be given preference.

• Sharpen your edge: training, mentorship, and room to grow — always.
• Take the time you need: extra vacation days, sick days, and time off when life calls.
• Get premium healthcare: private health insurance in Lithuania and Poland — fully covered.
• Protect your peace: enjoy free subscriptions to Calm, Headspace, and Mindletic, and our own resilience and mindfulness trainings.
• Own your fitness: in-house gyms, sport cards, online workouts, and personal guidance — on us.
• Pack your bags for workation: experience our company-wide trip abroad to the fullest.
• Work from anywhere: work from wherever keeps you in the zone.
• Celebrate your milestones: birthdays, weddings, and new family members — all deserve a gift.
• Parent with ease: children’s summer camps and flexibility around the schedule — because parenting never pauses.
• Join the party: team building and company events people talk about for months.
• Unlock Cyber City: coffee bar, open gyms, kids’ room, music room, massage chairs — our Vilnius HQ is yours to enjoy.

We expect all candidates to provide accurate and complete information during the recruitment process. While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience. Any failure to do so may negatively affect participation in the recruitment process. If broader AI assistance is allowed for a particular role or stage, we’ll let you know in advance.

By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role. This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter.

If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [email protected]. Should you prefer to opt out of the automated evaluation, please submit your application directly to [email protected].