Head of Business Unit

We're looking for a highly strategic and hands-on Head of Business Unit to lead and scale a fast-growing B2C online marketplace and comparison platform as its most senior operator, effectively running the business end to end.

This is a full general-management role: you own the P&L, set the strategy, and are personally accountable for growth, profitability, and the day-to-day performance of the entire business. You'll lead across sales, marketing, business development, product, and operations, combining sharp commercial and financial judgment with a builder's willingness to get into the details.

The ideal candidate is a B2C expert who has run (or been the clear #2 on) a product or business unit. Someone who understands growth, funnels, and monetization, can carry a revenue number, and knows how to lead a cross-functional, distributed team to measurable results.

Responsibilities

Business ownership & strategy

• Own the full P&L and the overall performance of the business: revenue, margin, and profitability.
• Define and execute the company strategy across growth, profitability, and scalability.
• Set targets, budgets, and forecasts; manage unit economics and hold the business accountable to them.
• Identify new opportunities to expand the business and open new revenue streams.

• Directly own the sales function and its revenue targets: pipeline, conversion, and retention of customers/partners.
• Lead business development: partnerships, new channels, and deals that grow the top line.
• Build the commercial motion and the incentives, processes, and reporting behind it.

• Own the marketing strategy across all channels (paid, organic, CRM, lifecycle).
• Optimize acquisition, retention, and monetization; continuously improve ROI and CAC/LTV.
• Stay hands-on with website performance, funnels, CRO, and overall user experience.

• Partner with (or directly steer) the product and web teams to prioritize a roadmap that moves the business metrics.
• Use data and customer insight to drive product and pricing decisions.

• Own operational execution and the systems that keep the business running efficiently.
• Drive data-informed decision-making across every function.

• Lead, hire, and scale a cross-functional, distributed team (sales, marketing, product, web, operations) across locations.
• Build a high-performing, accountable, results-driven culture.

• Proven experience running or co-running a B2C product or business unit, with real ownership of outcomes.
• Strong business and financial acumen: full P&L ownership and unit economics.
• Track record of owning a revenue number: sales leadership and/or business development.
• Strong marketing and growth background (performance marketing a strong advantage).
• Hands-on with web, funnels, and conversion optimization (CRO).
• Experience working closely with or directly managing product teams.
• Proven leadership of cross-functional and distributed teams.
• Highly analytical and data-driven; comfortable making decisions from numbers.
• Entrepreneurial, hands-on, ownership mindset.
• Experience operating in a global / cross-border environment.
• Fluent English (spoken and written) - a must.
• German: a strong advantage (not a must).