Junior Media Buyer

We are hiring a Junior Media Buyer to manage and optimize paid advertising campaigns for a growing portfolio of direct-to-consumer (DTC) eCommerce brands. This role is responsible for developing high-performing advertising strategies across Meta and Google platforms while driving measurable growth and maximizing return on ad spend.

The ideal candidate is analytical, proactive, and results-driven, with strong experience managing paid media campaigns for eCommerce businesses. This role requires excellent communication skills, a deep understanding of digital marketing performance metrics, and the ability to collaborate with clients and internal teams to deliver exceptional campaign results.

Key Responsibilities

Paid Media Strategy & Campaign Management:

• Develop, launch, and optimize paid advertising campaigns across Meta (Facebook & Instagram) and Google Ads (Search, Shopping, and Performance Max).
• Manage end-to-end campaign performance to achieve client growth objectives.
• Monitor daily budgets and campaign pacing for accounts with monthly ad spend exceeding $50,000.
• Continuously optimize campaigns using performance data and industry best practices.
• Identify opportunities to improve campaign efficiency, scalability, and return on investment.

Performance Analysis & Reporting

• Analyze campaign performance data to identify trends and actionable insights.
• Prepare and present weekly and monthly performance reports.
• Monitor key eCommerce metrics and marketing funnels to drive continuous improvement.
• Make data-driven recommendations to improve campaign performance and client results.

Client Relationship Management

• Serve as a trusted advisor to clients by providing strategic recommendations on paid media performance and overall business growth.
• Participate in client meetings approximately 1–2 times per month.
• Communicate campaign performance, opportunities, and strategic recommendations clearly and professionally.
• Build strong client relationships through proactive communication and exceptional service.

Creative Collaboration

• Collaborate on testing strategies to improve creative effectiveness and campaign results.
• Work closely with the in-house Creative Strategist to develop high-converting advertising creatives.
• Provide creative feedback based on campaign performance and audience insights.
• Collaborate on testing strategies to improve creative effectiveness and campaign results.

Required Qualifications

• 3+ years of experience managing paid media campaigns across Meta and/or Google Ads.
• Experience managing advertising budgets of $50,000 or more per month.
• Strong understanding of eCommerce marketing metrics, customer acquisition, and conversion funnels.
• Excellent analytical and problem-solving skills.
• Strong verbal and written communication skills in English.
• Ability to manage multiple client accounts while meeting deadlines.

Preferred Qualifications

• Experience working with direct-to-consumer (DTC) eCommerce brands.
• Experience managing both Meta and Google advertising platforms.
• Familiarity with attribution platforms and advanced marketing analytics.
• Experience collaborating with creative teams to improve advertising performance.

Required Skills & Tools

• Meta Ads Manager.
• Google Ads.
• Google Analytics 4 (GA4).
• Shopify.
• Google Merchant Center.
• Triple Whale or similar attribution platforms.
• Foreplay, Atria, and AI tools for research and creative ideation.
• Strong analytical, reporting, and communication skills.

Schedule & Pay

• Full-Time position; Monday - Friday EST (9 AM - 6 PM EST)
• Pay ranges from R14,000 - R22,000 per month (based on experience and skill)
• Annual raises and confirmed holidays.

System Requirements

• Internet speed of at least 20 Mbps.
• Computer with a 2.4 GHz processor or higher.
• 8 GB of RAM or higher.
• Windows 10 or newer, or Mac OS X 10.10 or newer.
• HD 720p webcam.
• Headset with a microphone.

Benefits

• Fully remote work environment.
• Opportunity to work with established 7- and 8-figure DTC eCommerce brands.
• Exposure to high-budget advertising campaigns across multiple digital platforms.
• Collaborative and performance-driven team culture.
• Opportunities for professional growth and career development.

If you have experience managing high-performing Meta and Google Ads campaigns and are passionate about helping eCommerce brands scale through data-driven marketing strategies, we'd love to hear from you!