Marketing Assistant
Indexed description
Requirements
We will expect you to be comfortable working in a fast-paced, growth-stage environment and to demonstrate hands-on familiarity with modern digital marketing practices.- Experience with digital marketing techniques, including paid ads, SEO, email marketing, Meta/Google advertising, social media, content creation, and web-based funnels.
- Demonstrated ability to improve CAC through structured ad variation testing and performance iteration.
- Comfort working with marketing/CRM software and adapting quickly when systems change.
- Strong organizational skills with the ability to manage multiple tasks, keep documentation current, and maintain quality under deadlines.
- Analytical mindset: you should be able to interpret basic performance metrics and translate results into action.
- Self-starter attitude and ownership—proactively identifying what needs to be tested, improved, or organized.
- Clear communication and collaboration skills to coordinate with teammates and implement feedback quickly.
- Experience contributing during company growth (or similarly high-velocity environments) is important.
Projects
On Target Business Solutions; a Subsidiary of Liberty Heritage Property Group LLC is an all-in-one SaaS socialized marketing company based in the U.S. We are building and scaling marketing systems that turn demand generation into measurable pipeline and revenue. In this role, we will bring you into our growth-stage environment as we work to accelerate company performance from $3M ARR to $10M+ ARR. You will support and execute performance marketing, content, funnel, and lifecycle initiatives—helping us improve CAC, increase efficiency, and refine how we acquire and nurture customers using connected tools and fast experimentation.
Responsibilities
We will look for a Marketing Assistant who can help us execute and optimize our digital growth engine. Your work will support daily campaign operations, performance improvements, and continuous experimentation across channels.- Help manage and optimize paid acquisition efforts (e.g., Meta and Google) including ad creation support, performance tracking, and variation testing.
- Support SEO activities by assisting with on-page optimization, content coordination, keyword research, and reporting.
- Assist with email marketing and lifecycle execution (segmentation support, campaign launches, QA, and basic analysis).
- Contribute to content creation for campaigns, landing pages, and web-based funnels (copy assistance, asset coordination, and updates).
- Support funnel optimization by helping document and improve steps across web-based flows (tracking readiness, iteration, and QA).
- Assist with CAC-focused testing workflows by monitoring results from ad variations and helping identify learning opportunities.
- Maintain organization across marketing assets, campaigns, and reporting dashboards; ensure campaign data is properly captured.
- Adapt quickly to changes in our CRM and marketing software environment and follow new workflows as tools evolve.
- Collaborate with cross-functional teammates to support rapid scaling initiatives and timely execution.
What we offer
- Fast-paced work with growth-minded individuals.
- Vast opportunities for personal growth as we scale aggressively.
- Exposure to end-to-end digital marketing execution, including paid acquisition, SEO, email, social, content, and funnel optimization.
- A collaborative environment focused on rapid learning and measurable performance improvements.
Desirable
- Experience supporting scaling efforts for SaaS or subscription businesses.
- Familiarity with marketing measurement practices (e.g., attribution concepts, conversion tracking checks, and basic reporting).
- Experience working with landing page optimization and funnel analytics.
- Background supporting CRM-driven lifecycle campaigns (e.g., onboarding, nurture sequences, retargeting coordination).
- Comfort using spreadsheets, dashboards, and documentation to track experiments and results.
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