Brand Marketing Lead

Hinge Brand Marketing Lead YesterdaySaved Hybrid New York, NY, USA 100K-180K Annually Senior level 100K-180K Annually Senior levelArtificial Intelligence • Machine Learning • Mobile • Social Impact • Software • App developmentLead integrated, multi-market brand campaigns from brief through launch, shaping go-to-market plans, managing agencies, upholding creative quality, and aligning cross-functional stakeholders. Own campaign performance narratives with Growth, Analytics, and Media teams, contribute to budget allocation and annual brand planning, guide cultural partnerships, and provide brand expertise across marketing initiatives. Monitor consumer, cultural, and competitive trends while independently managing complex programs.