Head of Performance Creative Strategy

Fora Head of Performance Creative Strategy YesterdaySaved Easy Apply Hybrid New York City, NY, USA Easy Apply 175K-205K Annually Mid level 175K-205K Annually Mid levelAgency • On-Demand • Professional Services • Sales • Software • Travel • HospitalityOwn Fora’s performance creative strategy for advisor acquisition, including audience-based concepts, testing frameworks, creative briefs, performance analysis, and iteration. Partner with growth marketing, creative, and data teams to develop channel-specific static, video, UGC, and AI-assisted assets. Build a compliant creator program, establish the creative strategy function, mentor creatives, and connect creative improvements to incremental ROAS, CPA, CAC, testing velocity, and conversion performance.Top Skills: Ai Creative ToolsCopy GenerationImage GenerationPerformance AnalyticsVideo Generation