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HireGummy Himalayas · Posted 3d ago

E-commerce & Digital Growth Specialist

Full time Remote

Digital Marketing Ecommerce Growth Marketing Performance Marketing
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Indexed description

Digital Marketing & E-commerce Growth Specialist

HireGummy is hiring on behalf of its client.

Employment Type: Full-Time

Location: Remote

Industry: Health & Wellness / Consumer Products

About the Role

We’re looking for a hands-on Digital Marketing & E-commerce Growth Specialist to drive online growth through Google Ads, Meta Ads, SEO, social media, content, analytics, and website optimisation.

Key Responsibilities

  • Manage and optimise Google & Meta Ads, including budgets, targeting, creative testing and performance.
  • Develop and execute social media content, including posts, reels, stories and educational content.
  • Produce and edit at least 4 short-form videos per month.
  • Manage SEO strategy, keyword research and publish 2 SEO-focused articles monthly.
  • Optimise landing pages, product pages, CTAs and the overall customer journey.
  • Monitor GA4, UTM tracking, conversions, revenue and ROAS.
  • Conduct regular performance analysis and recommend improvements.
  • Manage community engagement and escalate customer or product-related issues where required.
  • Prepare monthly KPI reports and conduct ongoing marketing tests.

Minimum Monthly Deliverables

  • 8–12 social media assets
  • 4+ short-form videos
  • 8–12 story frames
  • 2 SEO articles
  • 2–3 website/page optimisations
  • Weekly Google & Meta Ads optimisation
  • 2+ marketing tests
  • Monthly KPI report and strategy review

Requirements

  • 3+ years of experience in digital marketing and e-commerce.
  • Strong hands-on experience with Google Ads and Meta Ads.
  • Proficiency in GA4, Google Search Console, SEO and UTM tracking.
  • Experience creating social content and short-form videos.
  • Strong understanding of e-commerce, CRO and customer journeys.
  • Excellent analytical and written communication skills.
  • Experience in health, wellness, beauty, food or another regulated industry is highly preferred.

Ideal Candidate

Someone who is strategic, creative and hands-on—able to manage campaigns, create content, analyse performance and independently identify opportunities for growth.

Originally posted on Himalayas

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