Director of Engineering

ADA is the Data and AI Experience Company. Present in 14 markets globally, we build intelligent experiences that power enterprise growth, spanning identity and authentication, personalization, commerce, and data & AI foundations; where every touchpoint earns trust, every interaction creates value, and every decision runs on real-time intelligence, so enterprises can stay ahead and deliver measurable outcomes. Our mission is to build the world's most intelligent growth platform for every client we serve. We work with over 1,500 global brands across CPG, Retail, Telco, BFSI, and Healthcare.

Role Summary Own the end-to-end engineering organization for the Intelligent Commerce (IC) platform, including product engineering, data platform, ML platform, integrations, and engineering operations. Partner with Product, Applied AI/ML, Customer Success, and executive leadership to build a scalable AI-driven commerce platform serving enterprise customers across SEA and global markets.

Key Responsibilities

• Own engineering strategy, architecture, execution, and delivery for the Intelligent Commerce platform.
• Lead product engineering, backend services, APIs, frontend, data engineering, ML platform, and cloud infrastructure.
• Build a scalable, secure, multi-tenant platform supporting analytics, Applied ML, optimization, and agentic AI capabilities.
• Own the data platform including ingestion, ETL/ELT, batch and streaming pipelines, data quality, governance, and observability.
• Drive engineering excellence across SDLC, CI/CD, testing, reliability, security, and performance.
• Partner with AI/ML teams to productionize forecasting, recommendations, causal modeling, optimization, personalization, and decisioning systems.
• Establish engineering roadmaps aligned to business outcomes such as revenue growth, margin improvement, inventory optimization, and marketing efficiency.
• Collaborate with Product, Design, Sales, and Customer Success to deliver enterprise-grade features.
• Lead geographically distributed engineering teams across India, SEA, and global locations.

• 15 years of software engineering experience with 3+ years leading managers or senior engineering teams.
• Strong experience building SaaS platforms, data-intensive products, or AI-powered enterprise systems.
• Expertise in distributed systems, APIs, microservices, cloud platforms (preferably AWS), containers, orchestration, and observability.
• Deep understanding of data platforms, warehouses/lakehouses, streaming, feature engineering, and analytics.
• Experience with ML platforms, model deployment, feature stores, monitoring, and retraining pipelines.
• Strong knowledge of scalable architecture, security, multi-tenancy, and performance engineering.
• Exposure to modern AI/LLM and agentic architectures is highly desirable.

• Understand commerce, retail, or marketplace domains and connect engineering investments to business KPIs.
• Experience supporting experimentation, personalization, pricing/promotions, inventory intelligence, and decision-support products.
• Ability to balance speed, quality, cost, and customer value.

• Build and scale high-performing engineering organizations.
• Hire, mentor, and develop Engineering Managers, Tech Leads, and senior engineers.
• Manage distributed teams across SEA/global time zones.
• Establish engineering culture focused on ownership, quality, collaboration, and continuous improvement.

• E-commerce, retail technology, MarTech, AdTech, or Decision Intelligence platforms.
• Enterprise SaaS products with AI/ML capabilities.
• Exposure to uplift modeling, optimization, recommendation systems, or forecasting.
• Experience with aws, Apache Airflow, modern data platforms, or feature stores.
• Working with global setup and owning multi geography teams.

• Improve engineering velocity and delivery predictability.
• Scale the IC platform for enterprise growth.
• Strengthen platform reliability, security, and observability.
• Build a scalable engineering organization with clear ownership and technical standards.
• Deliver roadmap milestones aligned with business growth and customer success.

Unfortunately, we are only able to contact shortlisted applicants. We encourage you to continuously visit our website www.adaglobal.com for regular updates on available roles

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