Ecolab
Linkedin · Posted 1mo ago
Account Marketing (TSMC)
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Indexed description
Ecolab is seeking a Marketing Manager to help our customers meet their goals, differentiate Ecolab from our competition, and impact the achievement of our aggressive growth targets.
What’s In It For You
- The opportunity to take on some of the world’s most meaningful challenges, helping customers achieve clean water, safe food, abundant energy and healthy environments
- The ability to make an impact and shape your career with a company that is passionate about growth
- The support of an organization that believes it is vital to include and engage diverse people, perspectives and ideas to achieve our best
- Own the end‑to‑end ABM strategy for TSMC, aligning marketing priorities to account revenue goals, technology roadmaps, and fab expansion plans
- Translate TSMC’s business objectives (yield, uptime, sustainability, cost, water circularity) into clear, quantified value propositions
- Develop multi‑year account marketing plans tied to node transitions, capacity expansions, and regional fab investments
- Create executive‑level storytelling for TSMC leadership, including account value narratives, innovation roadmaps, and sustainability impact summaries
- Support and package Technical Review Meetings (TRMs), executive workshops, and innovation briefings
- Build customized content for C‑suite, fab leadership, and technical decision‑makers
- Partner with Product Marketing and R&D to deploy semiconductor innovations aligned to TSMC’s advanced node, water, and environmental needs
- Support innovation prioritization using VOC, competitive insights, and value quantification
- Assist with value‑based pricing models, ROI/TVD tools, and business case development for large‑scale adoption
- Serve as the marketing interface between global teams, Taiwan‑based stakeholders, and corporate account leadership
- Align closely with Sales, ITCs, Finance, Strategy, and Supply Chain to ensure consistent account execution
- Drive coordination across regional marketing, events, digital, and communications teams
- Track ABM effectiveness through pipeline influence, adoption metrics, and executive engagement outcomes
- Continuously refine messaging and programs based on customer feedback and performance data
- Bachelor’s degree required; MBA or technical degree strongly preferred
- 7–10+ years of B2B marketing experience, preferably in semiconductors, electronics, advanced manufacturing, or capital equipment
- Demonstrated success in account‑based marketing or strategic customer marketing
- Strong ability to translate complex technical concepts into compelling customer value
- Experience working with global / Asia‑based (Tawain) customers preferred
- Proven cross‑functional leadership and stakeholder management skills
- Direct experience supporting TSMC or Tier‑1/2 semiconductor manufacturers
- Familiarity with fab operations, UPW/water systems, yield drivers, and sustainability metrics
- Experience supporting executive engagements and customer discussions
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