Campaign Manager
Indexed description
With its increasing global client footprint, advertisers from all app categories are trusting RevX to deliver every day incremental value in achieving their growth objectives. To enhance the quality, scope, and scale of our delivery capabilities, RevX is looking to expand its campaign management / data analytics function with talented team players who share passion for business ownership, advertising data, programmatic performance, and holistic collaboration with internal/external stakeholders. Are you passionate about great mobile advertising, curious about making data speak and take proud of being customer-centric? Then please read on!
What You Will Do:
- Multi-Channel Campaign Management: End-to-end management (from setup to P&L) of programmatic DSP and Paid Social (Meta, TikTok, Snapchat) campaigns for both UA and Retargeting.
- Performance Optimization: Monitor and scale campaigns to hit client KPIs (CPI, CPA, ROAS, CTR/CVR, SKAN/MMP metrics) through granular bid, budget, and audience optimization.
- MMP & Tech Integration: Leverage MMP data (AppsFlyer, Adjust, Singular, Kochava, etc) to configure attribution, troubleshoot postbacks, and optimize cross-channel performance.
- Creative Strategy: Brief design teams on creative concepts (e.g., Reels, TikTok-first video), analyze creative fatigue, and run continuous A/B testing.
- Cross-Functional Collaboration: Partner with internal Sales, AM, TSE, Design, Supply, Engineering, Product, and Finance teams to drive campaign success and platform growth.
Requirements:
- Experience: Minimum 6+ years of hands-on experience running mobile performance campaigns (UA & Retargeting) across programmatic/RTB environments.
- Data-Driven Mindset: Advanced data analysis skills (MS Excel/Google Sheets) to synthesize large datasets into actionable optimization strategies (proficiency in SQL or other advanced analytics tools is a strong plus).
- Tech Deep Dive: Solid understanding of MMPs, SSPs, mobile attribution models, SKAdNetwork (SKAN), and the broader AdTech ecosystem.
- Problem Solver: A proactive troubleshooter who can independently investigate technical anomalies (e.g., tracking errors, auction bid spikes).
- Self-Management: Strong process, organizational, and time management skills to handle multiple tasks efficiently.
- Customer-Centric Mindset: Ability to deeply understand customer needs and translate them into successful campaign requirements.
- Communication: Excellent written and verbal communication skills to deliver clear data-driven narratives to stakeholders and clients.
About RevX & Affle
RevX is a leading global mobile programmatic DSP and a key member of Affle, a global technology company enabling AI-led mobile advertising solutions. Powered by advanced machine learning, deep audience insights, and our proprietary optimization engine, Intellibid, we deliver real-time, cross-channel campaigns across mobile, CTV, and social media to drive measurable ROI.
Backed by Affle’s next-gen generative AI capabilities, RevX helps top global brands acquire and re-engage high-intent users, transforming efficiency into real-time performance.
- Strong Corporate Backing: Part of Affle (Affle 3i Ltd), publicly listed on the Indian stock exchanges (NSE: AFFLE & BSE: 542752).
- Industry-Recognized Leadership: Ranked #1 for iOS Remarketing (Gaming) in AppsFlyer’s Performance Index 2025, and named a Top Media Partner in Singular’s ROI Index 2026.
- Websites: https://revx.io | https://affle.com
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