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Flint Hyde Linkedin · Posted 5d ago

Account Based Marketing Manager

Germany

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Indexed description

Our client is a global leader in warehouse automation technology, powering fulfilment for some of the biggest brands worldwide.


The Role

They're hiring an ABM Manager (Account Based Marketing) to design and run true 1:1 account-based campaigns for their highest-value accounts. You’ll work closely with sales, content, and brand teams to deliver highly personalised, data-driven campaigns that move the needle on pipeline and revenue.


Location: Candidates must be based in Norway, United Kingdom, France, Italy, Spain, Germany, Austria, Switzerland


What You'll Do

  • Own the end-to-end ABM 1:1 campaign process — from creation to on-time, on-quality execution
  • Apply brand, messaging, ideal customer profiles (ICPs), and pain points correctly to drive maximum conversion
  • Build campaign briefs with full-funnel content strategy
  • Work closely with Global and Enterprise Account Managers on account plans and pain-point selection
  • Select digital touchpoints and manage media plan/budget for maximum ROI
  • Brief external agencies and/or leverage AI tools to manage campaign delivery
  • Set, track, and optimise campaign KPIs and ad spend
  • Identify and prioritise target accounts using ICPs, intent data, and market research
  • Analyse account engagement trends to shape tailored ABM approaches
  • Support regional sales teams with insights and materials to convert high-value accounts
  • Contribute to ABM playbook development and process improvements
  • Stay ahead of new trends in ABM tools, channels, and best practice


What You'll Bring

  • Bachelor's degree in Marketing, Business, Data Analytics, or related field
  • 3+ years' hands-on experience running true 1:1 ABM campaigns in a B2B environment
  • Proficiency with CRM (Salesforce), marketing automation (Marketo, HubSpot), ABM platforms (6sense or similar), data analysis and presentation tools
  • Strong analytical skills — comfortable turning data into actionable insight
  • Excellent communication skills: storytelling, audience tailoring, presentation, active listening
  • Highly organised, detail-oriented, and able to manage multiple priorities
  • Solid grasp of B2B marketing and sales processes
  • Strategic thinker with strong cross-functional collaboration skills
  • Fluent in English


Ready to make your mark on a global fast-scaling ABM function? We'd love to hear from you.

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