Assistant Manager-Marketing
Indexed description
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Job Summary: -
This position is responsible for supporting his/her marketing workgroup by supporting the organization's marketing and commercial growth objectives through strategic planning, revenue forecasting, business analytics, market intelligence, and go-to-market initiatives. The role partners closely with sales, finance, operations, and leadership teams to drive revenue growth, improve business performance, and provide actionable insights that support strategic decision-making.
The incumbent will play a key role in business planning, forecasting, performance reporting, customer retention analysis, and the development of marketing strategies and new service offerings.
Job Descriptions
- Business Planning
- Lead country-level revenue planning and target allocation across sales channels.
- Translate corporate growth objectives into actionable business plans and initiatives.
- Monitor execution of strategic initiatives and recommend corrective actions to ensure achievement of business objectives.
- Support annual and quarterly planning cycles.
- Forecasting & Revenue Management
- Manage daily, weekly, and monthly revenue forecasting processes.
- Assist in preparing revenue simulations, trend analyses, and performance projections.
- Provide management with timely business insights and recommendations.
- Collaborate with stakeholders to establish and manage monthly revenue targets.
- Strategic Planning
- Contribute to the formulation, execution, and review of commercial and marketing strategies.
- Support strategic business projects and market expansion initiatives.
- Work closely with leadership teams to identify growth opportunities and business risks.
- Revenue Reporting & Business Analytics
- Own end-to-end revenue reporting and performance analytics.
- Assist and maintain dashboards, KPIs, and management reports.
- Analyze market, customer, and operational data to evaluate business health.
- Provide insights that drive informed strategic and operational decisions.
- Market Intelligence & Research
- Conduct market research and competitive analysis.
- Monitor industry trends, customer behavior, and macroeconomic developments.
- Assess competitor activities and identify market opportunities.
- Present findings and recommendations to management.
- Customer Churn Management
- Assist and maintain customer churn reporting and analysis.
- Help Identify key drivers of customer attrition and recommend retention strategies.
- Collaborate with cross-functional teams to address recurring customer issues.
- Track effectiveness of customer retention initiatives.
- Business Case Development
- Support the preparation and evaluation of business cases for new products, services, and strategic initiatives.
- Perform financial analysis, market assessments, and ROI evaluations.
- Present recommendations to senior management.
- Business Performance Reviews
- Prepare and manage monthly and quarterly Business Performance Review (BPR) presentations.
- Consolidate performance metrics and strategic insights for leadership reporting.
- Support regional and country-level management reviews.
- Ad-Hoc Projects & Analysis
- Execute special projects involving customer surveys, market assessments, and business analytics.
- Provide analytical support for management initiatives and strategic programs.
- Develop reports and recommendations to support business decisions.
- Go-to-Market (GTM) Strategy & Branding
- Support the development and execution of go-to-market strategies for new products and services.
- Assist in product positioning, customer communication, and promotional planning.
- Assist marketing content and branding materials aligned with business objectives.
- Coordinate launch activities and monitor campaign effectiveness.
- Bachelor’s degree in Engineering, Business Administration, Marketing, Economics, Statistics, or a related discipline.
- MBA or equivalent postgraduate qualification is preferred.
- Minimum 8-10 years of relevant experience in Marketing, Business Planning, Commercial Analytics, Revenue Management, or Strategic Planning.
- Experience in logistics, express, transportation, supply chain, or related industries is preferred.
- Advanced proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
- Experience with Business Intelligence tools, Data Warehouse (DWH), Oracle Business Intelligence (OBI), SQL, and similar analytics platforms.
- Strong financial modeling, forecasting, and analytical capabilities.
- Ability to interpret large datasets and transform them into actionable business insights.
- Strong strategic thinking and problem-solving skills.
- Excellent written and verbal communication abilities.
- High attention to detail and process-oriented mindset.
- Ability to manage multiple priorities under tight deadlines.
- Strong stakeholder management and cross-functional collaboration skills.
- Self-driven, proactive, and results-oriented approach.
Chez UPS, égalité des chances, traitement équitable et environnement de travail inclusif sont des valeurs clefs auxquelles nous sommes attachés.
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