Business & Marketing Intelligence Coordinator
Indexed description
Industry: Industrial accessories distributor (fluid transport hoses)
Work Schedule: Monday to Friday, 8:00 a.m. – 6:00 p.m.
Mode: On-site
Position Objective
Drive company growth through strategic analysis, market research, lead management, and business intelligence tools that optimize sales performance and decision-making.
Key Responsibilities
Market and Product Analysis
- Identify products to promote by sector or industry.
- Conduct competitive and positioning studies.
- Develop pricing strategies based on marketing analysis.
- Monitor market trends and emerging opportunities.
- Conduct market and industry research.
- Manage and optimize Interlynx (lead program).
- Administer CRM system (Salesforce).
- Segment and track leads, analyze conversion rates (Win Rate).
- Create and maintain Power BI/Tableau dashboards for the sales team.
- Generate regular commercial performance reports.
- Analyze data to identify sales opportunities and business patterns.
- Monitor strategic corporate accounts.
- Analyze market penetration with existing clients.
- Identify cross-selling and up-selling opportunities.
- Education: Bachelor’s Degree in Marketing, Business Administration, Data Science, or related field.
- Experience: 4–6 years in B2B Marketing or Business Development.
- Technical Skills:
- Salesforce CRM (100%)
- Power BI / Tableau (100%)
- Microsoft Office Suite (Excel, PowerPoint, Outlook)
- Languages: Advanced English (required)
- Other Requirements: Valid Passport and U.S. Visa.
- Soft Skills: Analytical mindset, attention to detail, organization, leadership, adaptability, teamwork, and proactive attitude.
- Monthly Salary: Negociable
- Benefits:
- Law benefits (IMSS, vacation, bonus)
- Grocery vouchers
- Private medical insurance after 3 months (SGMM)
- Gym membership support
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