Marketing Manager

At Staycity Group, we bring together two leading aparthotel brands — Staycity Aparthotels and Wilde Aparthotels — united by a shared commitment to modern, flexible hospitality. Across our properties and support teams, our goal is simple: to deliver exceptional experiences for our guests and create an environment where our people can do their best work.

Whether you’re joining our operations or head office teams, you’ll be part of a fast-growing European hospitality group built on our values of curiosity, drive, collaboration, kindness, and respect. We’re a diverse and inclusive team that encourages you to bring your unique self to work — because we believe great hospitality starts with people who feel valued, supported, and inspired to grow.

The Role

We are seeking a hands-on Marketing Manager to work closely with our Director of Integrated Marketing, delivering impactful brand, campaign, and commercial marketing initiatives across the UK, Ireland, and Europe. With a strong focus on our French speaking markets, this role combines strategic brand work with local market activation, content, CRM, digital, PR, and in property marketing. The ideal candidate will be a fluent French speaker with excellent translation and localisation skills, capable of managing multiple projects while championing our brand across English and French markets.

Benefits:

• Paid family leave (>1 year of service)
• Flexible working patterns
• Generous holiday allowance
• Bonus scheme that rewards high performers; based on our core values and tied to individual property goals
• Discounted rates for overnight stays for you, your family and friends
• Refer and earn scheme if you successfully refer a friend to work with us
• Cycle to work scheme- to support a healthy lifestyle and our planet
• Education Support to help you foster new skills
• Volunteer days: 2 paid volunteer days per year
• Support for you and your family when you need it with our Employee Assistance Program (EAP)

We would love you to have:

• Professional or native level fluency in both French and English, with the confidence to write, translate, and review marketing content while maintaining a consistent brand voice.
• 3 to 5 years of B2C marketing experience, ideally within hospitality, travel, lifestyle, or another consumer focused brand.
• Experience working across a broad marketing mix, including brand, content, digital, CRM, email, PR, events, and in property marketing.
• Excellent project management skills, with the ability to manage multiple priorities, meet deadlines, and coordinate stakeholders across different teams and markets.
• Strong creative judgement and the ability to develop effective briefs, ensuring campaigns and content align with brand standards.
• A collaborative approach, with experience building strong relationships across departments, agencies, and external partners.
• Confidence using AI and emerging marketing technologies to improve efficiency, creativity, and ways of working.
• Outstanding written and verbal communication skills, with the ability to adapt your tone for different audiences while maintaining brand consistency.
• The ability to thrive in a fast paced environment, remaining organised, adaptable, and solutions focused as priorities evolve.

What you can do for us:

• Lead marketing activity across our French portfolio, adapting campaigns and content to resonate with local audiences while acting as the brand's French language expert.
• Translate, localise, and review marketing copy across English and French, ensuring consistency in tone, quality, and brand voice.
• Manage integrated marketing campaigns from brief to execution, coordinating timelines, stakeholders, and creative delivery across multiple channels.
• Develop clear and inspiring creative briefs that translate brand strategy into effective campaigns and content.
• Maintain and optimise website content across English and French language sites, ensuring accuracy, consistency, and a seamless user experience.
• Support the planning and delivery of email and CRM campaigns by briefing content, reviewing communications, and contributing to the content calendar.
• Collaborate with PR partners, local teams, and external agencies to deliver partnerships, events, and property launches that strengthen brand awareness.
• Enhance the guest journey by supporting in property marketing, photoshoots, and guest communications from pre arrival through to post stay.

If you thrive in a fast-paced, evolving environment where ambiguity is met with enthusiasm and determination, and if you lead with kindness, clarity, and curiosity, we’d love to hear from you.

Start your Staycity Group journey — apply now!