Marketing Manager
Indexed description
ODL, Inc. is a trusted leader in the building products industry, offering a diverse range of high-quality door and insulated glass solutions. With over 80 years of innovation, ODL continues to expand its portfolio, including entry doors, doorlights, and blinds between glass. Headquartered in Zeeland, Michigan, ODL operates across fourteen global locations and is proud to have been recognized as a Great Place to Work® in all countries where it operates. Guided by the purpose to "Make Your Life Better™," ODL is committed to fostering a culture of recognition, personal accountability, and continuous growth for its employees.
The Marketing Manager will oversee the development and execution of strategic marketing initiatives aimed at driving brand growth and customer engagement. Day-to-day responsibilities include managing campaigns, creating marketing strategies, performing market analysis, and collaborating with cross-functional teams to align marketing efforts with company objectives. The role also involves monitoring performance metrics, optimizing campaigns, and staying updated on industry trends. This is a full-time hybrid role based in Zeeland, MI, with opportunities for partial remote work.
- Marketing Strategy, Campaign Management, and Market Research experience
- Digital Marketing, Brand Management, and Content Creation skills
- Strong Communication, Collaboration, and Presentation abilities
- Data Analysis, Performance Metrics, and CRM experience
- Proficiency in marketing tools and platforms, including social media and email marketing software
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 5+ years of marketing experience, preferably in the building products or similar industry
- Ability to work effectively in a hybrid work environment
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