Marketing Lead
Indexed description
ABOUT DIVAMI
Divami specializes in delivering experience-led decision intelligence systems and platforms through the seamless amalgamation of AI, design, data, and digital product engineering capabilities. As we scale our presence among enterprise decision-makers globally, we are seeking an exceptional Marketing Lead to drive positioning, account-based marketing, thought leadership, and demand generation initiatives that strengthen Divami's market influence and business growth.
WHAT THIS PERSON ACTUALLY IS
Not a brand manager. Not a campaign manager. Not a digital marketer.
This is a B2B enterprise revenue marketer who thinks like a strategist, executes like an operator, and understands that their only job is to make sure the right decision-makers know Divami — before a salesperson calls.
WHAT YOU WILL OWN
- Positioning consistency — every external communication must carry Divami's voice. You are the guardian of 'Experience-Led Decision Intelligence'. No drift. No generic AI-company language.
- The target account list — build and maintain 50 enterprise accounts across six verticals: manufacturing, banking, technology, insurance, supply chain, aerospace. Know who at each account is the right entry point.
- The content engine — brief and shape a weekly cadence that turns Divami's thinking into ideas that CPOs and CTOs screenshot and share. You do not write in the founder's voice — you make sure it reaches the right people.
- The case study program — three published human-first client stories per quarter. Not capability showcases. Stories where the hero is the client's human — their doubt before, their clarity after.
- Demand generation — build the interactions that warm accounts before a salesperson calls. Conference selection, LinkedIn sequences, referral program activation. Your metric is warmth, not leads.
- Weekly reporting to the founder — one page, five numbers. What went out, who engaged, which accounts moved, what is next.
WHAT YOU BRING
- 4–7 years in B2B marketing, at least half in technology, SaaS, consulting, or professional services — selling to enterprise buyers, not consumers.
- You have owned pipeline outcomes, not just campaign metrics. You know what it feels like when content directly contributed to a deal closing.
- You have been the only senior marketer in the room — or close to it — and you have built things from scratch rather than inheriting a running engine.
- You write well. Clearly, precisely, with a point of view. You understand that one sharp idea outperforms ten safe ones.
- You understand ABM — not as a buzzword but as a discipline. You can build an account list, research the right humans on it, and design a 90-day interaction plan for a single enterprise target.
- You find the idea that a Hyderabad firm named from ancient languages has a positioning no Western competitor can tell — genuinely interesting. Not as a marketing hook. As a belief.
HOW TO APPLY
Write to [email protected] with the subject line: The Marketing Brain
Tell us about one piece of B2B marketing you created that you are genuinely proud of — and why.
No resume required at this stage. We will ask for it when we want it.
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