Marketing & Proposal Specialist III
Indexed description
In this position, you will plan, coordinate and organize marketing activities, resources and schedules for accomplishment of pursuit, communications, business development, and marketing objectives of the business unit.
Responsibilities:
- Lead assigned pursuits and market initiatives, qualifications, proposals, presentations, and award submittals from planning through delivery, ensuring quality, schedule, and stakeholder coordination:
- Review RFP/RFQ and client’s needs
- Compose an outline of criteria/responsibilities
- Assign responsibilities/monitor deadlines
- Produce content which best meets client’s criteria
- Write/edit content
- Lead kickoff and quality review meetings
- Participate in the planning, development and execution of marketing campaigns, digital content, and social media initiatives including:
- Collect and analyze relevant market data
- Assemble detailed data reports on specific market verticals and clients across multiple industries
- Utilize market data to create and disseminate targeted messaging across multiple platforms
- Research and analyze keywords, develop content, develop landing pages and track click-thru rates, conversion rates and overall ROI
- Design and edit marketing/business development documents (i.e. digital and print assets) and contribute to the development of marketing and pursuit strategies.
- Research and prepare analytics, reports and recommendations.
- Coordinate marketing communications, digital content, industry events, conferences, and other market-facing activities as required, which may require some travel.
- Track and maintain internal database of project descriptions, resumes, standard content, clients, subconsultants, contacts (i.e. CRM).
- Coordinate and create website and digital content that supports business development and market initiatives.
- Identify risks, opportunities, and process improvements, and proactively recommend solutions to support successful marketing and pursuit outcomes.
- Bachelor’s degree (marketing, communications, English, journalism, business administration or technical field) with a minimum of 5 years of relevant experience, with 3+ years of experience in the Architecture/Engineering/Construction (AEC) industry preferred.
- Proficient in Microsoft Office and Adobe Creative Suite (i.e. InDesign)
- Ability to work collaboratively in a team environment
- Organizational and time management skills, multi-tasking and prioritizing
- Excellent written and verbal communication skills, with strong editing capabilities
- Extremely detail oriented and acute attention to accuracy
- Ability to work independently
- Ability to lead marketing assignments and coordinate stakeholders with minimal supervision.
- Advanced analytical, problem-solving, and decision-making skills
- Understanding of marketing, communications, and business development principles
- Knowledge of AEC industry terminology and procedures
Environmental Factors and/or Physical Requirements:
While performing the duties of this job, this position is required to have ordinary ambulatory skills sufficient to visit other locations; and the ability to stand, walk, stoop, kneel, crouch, and manipulate (life, carry, move) light to medium weights of 10-50 pounds. Requires good hand-eye coordination, arm, hand and finger dexterity, including ability to grasp, and visual acuity to use a keyboard, operate equipment and read application/form information. The associate frequently is required to sit, reach with hands and arms, talk
and hear.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilites:
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, or protected veteran status.
Haskell will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990 and the Americans with Disabilities Act Amendments Act of 2008. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and marginal job functions are subject to modification.
Haskell is a Drug-Free Workplace.
Create a free Caio profile to unlock more results and save your role and location preferences.
Unlock free search