Senior Manager - E-commerce
Indexed description
Role Summary:
As the Ecommerce Manager/ Senior Manager, you are the “owner” of your digital platforms. You hold full 360-degree accountability for the P&L, strategy, and operational excellence of the ecommerce business. You don't just manage a platform; you own the entire value chain—integrating buying, performance marketing, operations, and customer experience to deliver aggressive growth and sustainable profitability.
Key Success Drivers including Accountabilities and Responsibilities :
- P&L Ownership: Full accountability for the top-line revenue and bottom-line EBIT for all assigned platforms.
- Budgeting & Forecasting: Plan budget and monthly rolling forecasts, ensuring marketing spend, operational costs, and inventory investments align with growth targets.
- Strategic Buying Involvement: Partner with the Buying & Merchandising teams to influence seasonal range selection and OTB (Open-to-Buy) plans, ensuring the product mix is optimized for digital demand and regional market trends.
- Trade and Digital Marketing Planning: Lead the digital and commercial calendar, orchestrating high-impact promotional events and brand moments across all digital touchpoints.
- Performance Marketing Oversight: Direct the growth team to ensure ROAS, CR, and sessions targets are met. You own the bridge between marketing traffic and commercial conversion.
- End-to-End Operations: Take ownership of the fulfillment ecosystem, working with logistics and warehouse teams to optimize "click-to-deliver" times and reduce return rates.
- Technology & UX: Drive the technology roadmap for your ecommerce platforms, ensuring a frictionless, mobile-first journey that maximizes UPT (Units Per Transaction) and AOV (Average Order Value).
- Customer Lifecycle: Own the customer retention and loyalty metrics, ensuring the post-purchase experience reinforces brand equity and drives repeat purchases.
- Omnichannel Integration: Bridge the gap between digital and physical retail, ensuring a seamless "One Brand" experience for the customer.
Functional/ Technical Competencies:
- Analytical and Commercial
- Financial
- Marketing and Digital Marketing
- Ecommerce System Architecture
- Supply Chain and Operations
- Stakeholder Management
Education:
Bachelor's degree in business, marketing, or a related field (Master's degree preferred).
Experience:
10 years + 5 years related experience in a similar role
Create a free Caio profile to unlock more results and save your role and location preferences.
Unlock free search