Marketing Operations Specialist

Clearwater Living is seeking a Marketing Operations Specialist to manage marketing systems, data, and digital platforms that support lead generation and occupancy growth across multiple senior living communities.

This role is ideal for a detail-oriented professional with strong experience in CRM, marketing automation, and analytics.

Pay Range: $36.10 - $38.00 DOE

Key Responsibilities

• Administer marketing platforms, including CRM, email marketing, marketing automation, social media, reputation management, and websites
• Execute email marketing campaigns and manage monthly and quarterly content calendars
• Maintain CRM data integrity, reporting, and user adoption
• Monitor online reviews and support reputation management across communities
• Update website content and maintain third-party listing accuracy
• Analyze marketing performance data and generate reports
• Identify opportunities to improve processes, workflows, and system efficiency
• Provide training and support to internal teams

• 3–5 years of experience in marketing operations, CRM administration, or related field
• Experience with CRM and marketing automation platforms required
• Strong analytical and reporting skills (Google Analytics preferred)
• Excellent organizational skills and attention to detail
• Ability to manage multiple priorities in a fast-paced environment

• Growing, established organization with a strong reputation
• Collaborative and professional work environment
• Opportunity to make a direct impact on marketing performance and business growth
• Exposure to a wide range of digital marketing tools and platforms

If you have a strong background in marketing systems and operations, we encourage you to apply.